I’m not a big t-shirt guy. Don’t get me wrong, I have a ton of t-shirts, but they’re usually ones that I somehow managed to get for free. For me a t-shirt isn’t a great way to make a statement, but that doesn’t mean that I can’t enjoy the statements that other people make across their chests. Anti-eco is a New York City based t-shirt company that is all about making statements. They are “lovers of social commentary, rational provocation and a thriving healthy planet,” so they poke fun at the environmentalist movement while actually supporting it. You’ll find t-shirts with sayings like “acid rain tastes like chicken,” “be organic. eat an organ,” and “global warming sounds comfy.” They certainly sound anti-eco, but then you see that they use organic cotton, water based inks, and certified responsible apparel production methods. How ironic!
Anti-eco’s goal is to “create a product that is as planet-conscious as it is cheeky,” and they do just that. And to add to their responsibility, they also donate a percentage of every sale “to the clean-up and preservation of wildlife in the Gulf oil spill.” Anti-eco’s shirts are quite funny, and so is the copy on their website. As long as you’re not afraid of puns, you should take a look at their Philosophy page. Now, Anti-eco is just a tiny t-shirt startup right now, but they could become a lot more. They’re offering unpaid internships in areas like Fashion PR and Marketing, Creative/Humor Writing and PR, and Fashion Sales, so they appear to have an eye towards growth. At the very least you must be able to get some free t-shirts for your hard work. You can apply by contacting jonathan@anti-eco.com (who I hope calls himself the Anti-ceo).
Links to Help You Begin Your Research
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Tags: apparel, design, fashion, humor, Internships, Manufacturing, marketing, New York, public relations, sales, unpaid, writing
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