At this rate I think that I could finish out the rest of the year covering companies that are on the Inc. 5000 (even if a lot of companies aren’t posting their internships on their site). I’m not going to, but I’m tempted by how many high quality internships I’ve been able to find from this list. Today I’ve decided to take a look at Covario, a San Diego based company that makes interactive marketing analytics software with a focus on search. I do a lot with search engine optimization, so I’m quite familiar with the industry, and I know that it’s growing rapidly. Making data driven decisions becomes essential in tougher times, because companies can’t afford not to know if they’re getting a return on investment. Tracking SEO performance through web analytics is a lot easier to measure than tracking the success of a “branding” campaign. I guess that’s why Covario has grown from $1.3 million in revenue in 2005 to $12.7 million in 2008.
While many SEO firms focus directly on consulting with clients, Covario has taken a different approach—providing software that does a lot of work for you. That means that when Covario’s clients set up the software, they can instantly start analyzing both paid and organic search performance and offer suggestions for optimization. Yes, this may sound really complex, but it’s stuff that you’re going to need to understand—even if you don’t want to work at a company like Covario (trust me on this one). And if you do, then you should consider an internship with Covario. Their Jobs page won’t help you find anything, but I will. A little Googling turned up a posting on a college’s list of internship opportunities. The posting is for an unpaid Search Marketing Intern (.doc file), and it looks pretty interesting. Check out the description, and if you like what you see send a cover letter and résumé to nstewart@covario.com.
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Tags: California, Internships, marketing, seo, unpaid
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