When I decided to build Found Your Career, I pulled in Jason Seiden to tell the employer’s side of the story. He knows what it takes to succeed in the workplace, and he has a new book about just that called Super Staying Power: What You Need to Become Valuable and Resilient at Work
I don’t need to tell you all that the publishing industry has hit a rough spot. All you need to do is look around and see the iPads, Kindles, and Nooks. For hundreds of years the industry has used the same method delivery, but suddenly they’re losing control of how their content is distributed. This is really scary for a lot of people, but they’re forgetting something important: it’s all about the content. And the more targeted your content is to a specific audience, the better. The General Interest publication is a dying breed, and niche media is what it’s all about. F+W Media is a Cincinnati, OH based publisher that gets this. As they put it, F+W Media “offers the highest quality content in a wide variety of formats—from print to digital to video—to highly passionate enthusiast communities.” That’s a model for success that many in the publishing industry are scared of.
At F+W Media it’s all about communities and connecting “passionate, likeminded groups of people to share an ongoing exchange of information, ideas, and inspiration.” That’s why F+W has selected niches like Antiques & Collectibles, Automotive, Construction/Trade, Crafts, Design, Fine Art, Firearm + Knives, Genealogy, Horticulture, Numismatics, Outdoors, Sports, Woodworking, and Writing. You’ve probably never heard of many of the titles that F+W Media publishes, but that’s ok with them. As long as the woodworkers and weapons collectors know about them, they’re happy. In addition to books and magazines, F+W Media also produces digital products and courses and even operates trade shows. The focus on developing and distributing content for enthusiast audiences makes for the potential for some pretty cool internships. Right now there are a number of opportunities posted on F+W Media’s Internships page. These include Summer Production Intern (Iola, WI), Summer Media Intern – Editorial – Adams Media (Avon, MA), Summer Editorial Intern – Design (New York, NY), Summer Art Intern – Print (New York, NY), Summer Advertising Sales Intern (Iola, WI), and Summer Editorial Intern – Southwest Art Magazine (Broomfield, CO). Some positions are listed as unpaid, and for some it doesn’t say, so you’ll have to ask about that if you aren’t looking to work for free.
Links to Help You Begin Your Research
Which of F+W Media’s communities appeals most to you?
Do I Know Anyone at F+W Media? - Check LinkedIn | Check Facebook
Tags: advertising, arts, Colorado, design, editorial, Internships, magazines, Massachusetts, media, New York, Ohio, production, publishing, sales, unpaid, Wisconsin
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