They say that you can’t judge a book by its cover, but you can definitely judge an ad agency by its website. If an ad agency’s website doesn’t impress, it’s probably reason enough not to hire them. Modernista! has a website like you’ve never seen before. Take a look. You might be confused at first. Modernista!’s website gives you an instant feel for what the agency is all about. They’re wacky, quirky, and creative; in fact, their way of thinking has been so off the wall that Modernista! is continually asked to step out of their “comfort zone” (like they really have one) and take on atypical projects. For example they recently directed a U2 video and overhauled the design of BusinessWeek. Find us another ad agency that has projects like those on its resume.
There’s a great article from 2 weeks ago in USA Today about Modernista! It includes an overview of what they do and also has a few video interviews with the agency’s two founders. If your interest is piqued, this is the place to go to get the whole scoop on Modernista! Their website may be cool, but it isn’t as information packed as most corporate websites are. You should also take note that Modernista!’s current clients list includes Cadillac, HUMMER, TIAA-CREF, (RED), Hearts On Fire, and Discovery Networks/Animal Planet. You can view their portfolio on Flickr. Why don’t they host it on their own website? Because they seem to like to keep their “website” in the cloud. Almost all of its content exists on other web properties. You really need to give it a look to get it.
So what about interning at Modernista? There are a couple options. They’re looking for one General Intern and two Account Services Interns. All 3 Internship opportunities are located in Boston, and are unpaid. You can find more details by going to Modernista’s Jobs/Internships page or you can subscribe to the RSS Feed of their jobs and internships. Their internship descriptions are about as quirky as everything else that they do, so take a look. There’s not too much information about what interns will be expect to do, but you can guarantee that Modernista! will offer some insanely cool experiences.
Links to Help You Begin Your Research
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Tags: account management, advertising, Internships, marketing, Massachusetts, unpaid
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