One of my earliest memories is from Detroit’s Thanksgiving parade. I think that I was about 2 years old at the time, and I saw Oscar the Grouch on some sort of float. I don’t remember much more about the parade, but I remember that. I guess that I’m an experiential marketers dream since I managed to remember that over all of the other cool things that happened when I was two years old (another early memory was getting my head stuck between the bars on a McDonald’s playground—another branded memory). I think that the people at VEE Corporation would be especially happy to hear about my early memory since they’re the company behind Sesame Street Live. They’re a Minneapolis based firm that provides “live entertainment, promotion and event marketing services for America’s most respected brands, properties and agencies.” They’re big on full-body costumes and mascots as well as merging marketing and entertainment.
Running the Sesame Street Live show seems like a big enough deal, but plenty of other huge brands have entrusted their identifying characters to VEE Corporation. These include Mr. Potato Head, Shrek and Donkey, Sponge Bob Squarepants, Mariah Carey’s legs, the Lucky Charms Leprechaun, and plenty more. VEE’s service offerings include Planning & Consultation, Logistics, Design & Ingenuity, Costumes/Creatures/Mascots, Fabrication & Construction, and Ship & Store. It’s a completely different kind of marketing company, which means that the internships that they offer are especially unique. If you check out Vee Corporation’s Careers page, you’ll see what I’m talking about. The only specific listing they have is for a paid Marketing and Publicity Internship; however, they also offer a variety of application forms for different types of jobs—Theatrical, Corporate, Production Services, Shop and Craftsperson, and Operations and Road Crew. I’m not sure if there are internship possibilities beyond Marketing and Publicity, but it’s certainly worth inquiring about.
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Tags: arts, costumes, design, events, Internships, marketing, Minnesota, operations, paid, production, public relations, theatre
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