I was 10 when the first season of Road Rules came out. I had seen the Real World before, but it didn’t really appeal to me. Road Rules, on the other hand, was just about the coolest show ever to me. They had a Winnebago! I’m not sure if the show got worse as the seasons progressed, or if the cast just seemed way less cool as I approached them in age, but after a few seasons of watching both the Real World and Road Rules, I got bored. Still, you have to respect Bunim-Murray Productions for essentially creating reality tv. We’ve all now been desensitized to how revolutionary those shows were when they first aired. Now we have The Simple Life, Living Lohan, Keeping Up with the Kardashians, and Old Skool (all current BMP projects). It’s not the same, but that doesn’t mean that an internship with Bunim-Murray Productions won’t be an awesome experience. Continue reading about Bunim-Murray Productions…
If watching soap operas is part of your daily internship search routine, then we really hope it’s because you’ve read our article on using television to find internships. If that is the case, then you’re not the only one who has put trashy tv shows to a strangely productive use for you. Back in the 1930’s Procter & Gamble created soap operas (then on the radio) to sell their soap. They realized that in most households the women bought the soap and also listened to the radio at home during the day. Out of that realization came one of the most brilliant marketing techniques ever created - radio/television programming tailored specifically for reaching a demographic with advertising. In 1952 the move was made to television, and since then Procter & Gamble Productions has been behind major television shows like Guiding Light and As the World Turns. Continue reading about Procter & Gamble Productions…
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