
Let me preface this post by saying that there is no way that I am going to do the topic justice. There’s just no way that I can properly bring to life the story of Lucasfilm when I’m just not all that into Star Wars. I’ve seen the trilogy, and I even saw the one or two of the movies from the prequel trilogy, but I’m not a fanatic. With that said, there are plenty of fanatical Star Wars fans and fans of George Lucas’ work. What he was able to do with late 70s/early 80s technology in the Star Wars movies is incredible, but what’s even more incredible is the excitement that Lucasfilm has been able to build around its franchises—mainly Star Wars and Indiana Jones. Lucasfilm is located in San Rafael, CA, while they also have a large presence in Singapore. They’re a monster name in the film and entertainment industry, and they also have businesses including Industrial Lights & Magic, Lucasarts, Lucasfilm Animation, Lucas Licensing, Lucas Online, and Skywalker Sound. Continue reading about Lucasfilm…

My family is in Colorado Springs this week, and we’re staying at an amazing ranch on top of a mountain in the middle of nowhere. Yesterday we went back to civilization for the first time, and we decided to visit Cripple Creek—an old mining town that was home to “the last great Colorado gold rush” and more than half a billion dollars in gold ore. Unfortunately gold mining can only last so long, and Cripple Creek eventually became a ghost town. In 1991 voters legalized gambling in Cripple Creek, and the city was reinvigorated, albeit with most of the storefronts inhabited with gaming establishments. Our visit was interrupted by a massive hail storm, so we waited in the car until it let up a bit and ran into the first restaurant we could find. Turns out that it was a restaurant inside of a casino, and we had to walk past a bunch of slots and other machines to get a bite to eat. Of course, I couldn’t make it past the Game King video poker machine without playing, and luckily I came away from “lunch” 90 bucks richer. That gave me the idea to take a look at IGT (International Game Technology), the Reno, NV based gaming company that designs and manufactures the Game King machine among many other casino machines. Continue reading about IGT…

I don’t play Facebook games with one exception—a game that a friend built. I guess this makes me unusual (I do play iPhone games though) because the stats on Facebook games are crazy. It’s hard to believe that anybody gets work done these days. If only there was a Facebook game where winning meant you’d landed an internship. That’s not going to happen, so if you insist on Facebook gaming your way through the internship search, then you better be looking to work for a company like Lolapps. They’re based on San Francisco, and they make Facebook games. They actually started with a user-generated quiz business, then they moved on to building games for well-known brands. Now, they’re focused on becoming their own gaming brand. Their current products include games like Garden Life, Band of Heroes, Diva Life, Yakuza Lords, and a few more. I’m sure they’re working on plenty more as they try to grow their name in the ultra-competitive world of Facebook games. Continue reading about Lolapps…
Looking good is key to interviewing well. If you’re not confident in how you look, you won’t be confident in how you speak. Clothes matter. Luckily, dressing well doesn’t have to be expensive. We’ve worked out deals to get you $50 off your first order at Bonobos and free access to Gilt Groupe’s daily sample sales. You’ll look good, feel good, and still have some money left to celebrate landing a new internship.

As I mentioned a couple of days ago, I have quite a bit of traveling ahead of me. I’m hoping to spend a good portion of the time reading books, but I have to admit that I’ve been terrible about reading lately. Running a business makes it hard enough to find time to read, and when I do have time, it seems that my laptop makes it too easy to read articles and blog posts. I’m also torn about whether I should buy more hard copy books or invest in an e-reading device like an iPad or Kindle (it seems the Kindle is the winner for heavy readers). You’re probably thinking about how you don’t care about my reading habits, but they’re actually really important when looked at through the lens of a company like Hachette Book Group. If a big reader like me is reading fewer books, then they have some big challenges ahead of them. And that’s why the publishing industry is an exciting place to be right now. Hachette, which is headquartered in New York City, has a simple mission: “to publish great books well.” From 1837 when Little, Brown and Company was founded (they’re now part of Hachette), up until just a few years ago, the way they went about pursuing that mission didn’t change much. Lately, it’s been changing a lot. Continue reading about Hachette Book Group…
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There aren’t a lot of things that I can do for 12 hours straight. I’m not even sure that I can sleep that long anymore unless I’m sick or completely sleep deprived. Yet for some people it’s a tradition to participate in or attend free twelve-hour music marathons. It all started in 1978 when a group of New Yorkers came “together to create their own performing arts center.” It became a movement and a non-profit organization called Symphony Space, which has been “embraced by its cultured and educated neighbors and become the centerpiece of the Upper West Side Renaissance.” Cultural institutions like community theaters can have wonderful effects on neighborhoods and their residents, so it should be no surprise that Symphony Space is still going strong and garnering tons of support 32 years later. Continue reading about Symphony Space…

Early in the recession it seemed as though the video game industry would never be affected. Traditional game publishers were busy selling their wares to the unemployed and hiring to keep churning out games—so there were plenty of internships in video games. Things seem to have slowed down over the past year, but I think it’s more about a change in the games that people play than macroeconomic conditions. Facebook and the iPhone have created new markets for cheap and free (ad-supported) games to gain a lot of traction. There are a ton of gaming upstarts entering the market, and traditional publishers are changing the platforms that they develop on. One of the upstarts is Watercooler, a Redwood City, CA based social games developer that has already reached “over 25 million application installations.” The company started as a network of online fan communities focused on sports and TV, but they’ve switched focus and used their “social product expertise to create innovative and engaging social games.” Continue reading about Watercooler…
When I decided to build Found Your Career, I pulled in Jason Seiden to tell the employer’s side of the story. He knows what it takes to succeed in the workplace, and he has a new book about just that called Super Staying Power: What You Need to Become Valuable and Resilient at Work. Check it out.

I don’t need to tell you all that the publishing industry has hit a rough spot. All you need to do is look around and see the iPads, Kindles, and Nooks. For hundreds of years the industry has used the same method delivery, but suddenly they’re losing control of how their content is distributed. This is really scary for a lot of people, but they’re forgetting something important: it’s all about the content. And the more targeted your content is to a specific audience, the better. The General Interest publication is a dying breed, and niche media is what it’s all about. F+W Media is a Cincinnati, OH based publisher that gets this. As they put it, F+W Media “offers the highest quality content in a wide variety of formats—from print to digital to video—to highly passionate enthusiast communities.” That’s a model for success that many in the publishing industry are scared of. Continue reading about F+W Media…

This morning I was reading a blog post about why interns should be paid (which goes nicely with my article on the legality of unpaid internships), and I noticed that the guy who wrote the post happens to work at an ad agency that pays its interns. Since paid internships in the ad industry are always in demand, I figured that GSD&M Idea City was worth a look. I learned that they’re based in Austin, TX (I feel like a lot of companies that are hiring right now are based in Texas), and that they are one of the bigger names in the industry. In fact, from 1987 until 2007 they were “one of two agencies that held the Wal-Mart account” according to Wikipedia. That means that they helped “build Wal-Mart from $11 billion in sales to $312 billion.” The agency has since moved on, but their client list continues to impress. Continue reading about GSD&M Idea City…

You know somebody is rich when they have a foundation named after them. You know somebody is really rich when their kids have their own foundations. That was the case with Andrew W. Mellon. In 1940 his daughter Ailsa Mellon Bruce established The Avalon Foundation, and in 1941 his son Paul Mellon established The Old Dominion Foundation. In 1969, with the combined value of the foundations at $220 million, the children decided to merge their foundations in honor of their father. That seems to have been a good decision considering that The Andrew W. Mellon Foundation, which is based in New York City, has assets totaling $6.5 billion in 2007. In case you don’t know who Andrew Mellon was, you can read his story here. The short of it was that he was held in the same esteem as men like Rockefeller, Ford, Carnegie, Morgan, and Frick, but he differed in that “he excelled in four fields of endeavor: as a businessman and banker; as a politician and statesman; as an art collector; and as a philanthropist.” Continue reading about The Andrew W. Mellon Foundation…
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Yesterday I came across a New York Times article about how Reed Hastings, the founder of Netflix, recently donated money to a non-profit called Charter School Growth Fund so that they could acquire online education startup DreamBox Learning, which creates web-based games to teach elementary school students math skills. As far as I can tell, the Bellevue, WA based startup will remain a for-profit entity even though it will be owned by a non-profit fund. Along with the donation Reed Hastings also invested $10 million into DreamBox to help them expand the number of subjects that they cover and to reach more schools with their software. You have to think that a large portion of that investment will be spent on hiring new people in the not so distant future. Continue reading about DreamBox Learning…

Today is my half birthday, which has nothing to do with trumpets or creative agencies, but I thought it was worth noting in case you want to buy me a present. Trumpet says “Don’t Advertise. Connect.” So that’s what I’m trying to do. Connect with me by buying me a gift. Anyway, Trumpet is a unique creative agency. They’re based in New Orleans, LA, and they typically work with startups, launches, and turnarounds. Since those are exactly the kinds of businesses that New Orleans needs right now, they’re a perfect fit for the city. Trumpet offers holistic strategy guidance that goes beyond advertising and touches on areas like “product development, social or digital strategy, publicity, events, design or sponsored content.” They really aim to touch all areas of the businesses that they work with. Continue reading about Trumpet…

Think back to your best school teachers. They probably went above and beyond teaching the school board mandated curriculum. They came up with new ideas for projects, experiences, and maybe even trips that would take your learning to the next level. But how did your teachers pay for these extras that weren’t in the budget? Maybe they fought tooth and nail to get some extra funding, or maybe they even paid for something out of pocket. No teacher should have to do that, and no teacher should have to scale back his or her teaching because of a lack of funding (within reason, of course). Luckily, there’s now a better way for teachers to fund classroom projects. It’s called DonorsChoose.org, and it’s a New York City based non-profit organization. The site allows teachers to propose funding requests for classroom projects. DonorsChoose.org users can search these requests for projects that appeal to them, and make donations to directly fund a given classroom project. Continue reading about DonorsChoose.org…

Apparently my parents and sister have engaged in a never-ending series of online Scrabble games played via iPhone. I’m with my parents in Florida right now, and every five minutes they’re bugging each other to make the next move. It’s crazy. Free online gaming has hit the masses, and it isn’t pretty. There are tons of new online gaming companies, and while some are focusing on bringing new gamers to the market, others are more focused on gaining ground with serious gamers. Culver City, CA based Riot Games is a perfect example of the latter. They are behind League of Legends, a free online role-playing game that is set in an imaginative world. The game has been downloaded more than a million times, and Riot Games has received $20 million in venture capital investment based on the game. $8 million of that investment came from a Chinese gaming company that has a huge user base, so this is very much an international play. Continue reading about Riot Games…

I may not be into jazz, but I will readily admit that people who like jazz have better taste in music than I do. I don’t know why I feel that way, but jazz gives off an aura of being ultimately cool. You just can’t tell a jazz lover that he has bad taste in music. If you’re one of those people who is cooler than me, then I hope that you know about Jazz at Lincoln Center. It’s a New York City based non-profit arts organization that aims “to enrich the artistic substance and perpetuate the democratic spirit of America’s music.” Their mission is accomplished through four key strategies: Curatorial, Educational, Archival, and Ceremonial. Whether it’s producing and presenting performances or maintaining “a comprehensive library of original scores, transcriptions, arrangements, books and artifacts important to jazz,” Jazz at Lincoln Center is doing its best to promote the art. Continue reading about Jazz at Lincoln Center…

One of my earliest memories is from Detroit’s Thanksgiving parade. I think that I was about 2 years old at the time, and I saw Oscar the Grouch on some sort of float. I don’t remember much more about the parade, but I remember that. I guess that I’m an experiential marketers dream since I managed to remember that over all of the other cool things that happened when I was two years old (another early memory was getting my head stuck between the bars on a McDonald’s playground—another branded memory). I think that the people at VEE Corporation would be especially happy to hear about my early memory since they’re the company behind Sesame Street Live. They’re a Minneapolis based firm that provides “live entertainment, promotion and event marketing services for America’s most respected brands, properties and agencies.” They’re big on full-body costumes and mascots as well as merging marketing and entertainment. Continue reading about VEE Corporation…

Last night I went to an event for National Coaching Fellows (I’m on their board). It was held at an art gallery, and it went extremely well. For the past few years, the organization has been struggling to feel legitimate (that’s a common problem with startups, non-profit or for-profit). Holding an event at a place with expensive art on the walls made a drastic difference—it felt real. Even though I’m not all that interested in art, there was no doubt in my mind that the art on the walls played a huge role in the mood of the event. RxArt is a New York City based non-profit that is taking advantage of this effect in a very different way. They curate contemporary art exhibitions in healthcare facilities to “relieve stress and anxiety, while increasing appreciation for contemporary art” for patients and staff. Considering how cold hospitals and doctor’s offices usually feel, I think this is an amazing idea. Continue reading about RxArt…

I think that I take pretty decent photographs. I even won a fishing photography contest once—ok my friend submitted the picture that I took with his camera and took the prize for himself. My expertise may end with a point and shoot camera, but I’m ok with that. If I ever want to advance my skills, I’ll be sure to check out the International Center of Photography. They are a New York City based non-profit that runs “a world-class museum and school dedicated to exploring the possibilities of the photographic medium through dynamic exhibitions and educational programs.” They were founded in 1974 by photographer Cornell Capa, and since then they’ve been moving forward the art (and science) of photography. Continue reading about International Center of Photography…

When did Brooklyn become the cool place to live? It’s definitely trendy, and I think a big part of that has to be the borough’s unique culture. It’s pretty artsy, which is why it makes sense that it’s the home of “America’s oldest continuously operating performing arts center,” Brooklyn Academy of Music. BAM was founded in 1861 and is still going strong—they had an attendance of more than half a million people last year. Although they have the word academy in their name, BAM’s mission is “to be the preeminent progressive performing and cinema arts center of the twenty-first century, engaging both global and local communities.” That’s not exactly what I think of when I hear academy, but maybe that’s why they usually go by BAM. Continue reading about Brooklyn Academy of Music…
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Pants are important. Especially when you’re trying to land an internship. Going to an internship interview without pants is the kind of disaster that only happens in nightmares. Showing up with wrinkled pants is a more likely problem for most college students—it makes you look sloppy and careless. Wearing ill fitting pants is almost as bad, even if you have demonstrated to your potential employer that you know how to properly use an iron. The problem is that there aren’t a lot of non-jean pants out there that fit men well. At least that’s what Bonobos, a New York City based fashion startup, thinks. They kind of have a Web 2.0 feel to them, even though they’re in a business that is hundreds of years old. They pride themselves on making great fitting men’s pants (they do suggest a pants hack for women who want Bonobos), offering unbeatable customer service, and providing an overall wonderful shopping experience. I just bought my first pair of pants from Bonobos last night, and I’m excited to see if they live up to the hype. If they don’t, I can take advantage of their free two-way shipping and “any pant, any time, any reason” return policy. Continue reading about Bonobos…

Want a crappy job? You’re in luck. Today I came across WhatACrappyJob.com, which is actually the internship site for Bozell, a Omaha, NE based full-service public relations and advertising agency. There’s nothing extraordinarily special about the site beyond the domain name, but it’s well designed and informative, which is rare when it comes to Careers websites. I guess that’s what you should expect from the agency behind the “Got Milk?” mustache campaign and the “Pork. The Other White Meat.” slogan. Bozell’s history includes quite a few mergers, acquisitions, and buybacks. As of 2001 Bozell has moved away from Wall Street and returned to it roots as “an independent, client-focused, employee-owned agency.” They have an impressive portfolio of work and seem like a pretty cool place to work. Continue reading about Bozell…

It feels pretty good to be talking about a Boston based newspaper today knowing that they have to report on another trip to the World Series for the Yankees; although, I’m sure they’d much rather be publishing stories on what Dustin Pedroia and Jonathan Papelbon are doing during their offseason (possibly watching the World Series from their couches). Now that I’ve gotten in my dig at Red Sox fans, we can take a look at The Boston Globe, Boston’s most widely read newspaper. The paper is owned by the New York Times and has an excellent web presence at Boston.com. Much like other newspapers the Globe has had significant financial struggles, and The New York Times even threatened to shut the paper down if the paper’s union didn’t accept major concessions. Apparently those problems have been worked out, and The Boston Globe is now on more stable ground. At least that’s what the fact that they’re hiring would indicate. Continue reading about The Boston Globe…

Since we’re going to talk about art today, I have to give my little sister a shout out for her Vernissage benefitting Artists for Charity tomorrow. If you’re in the Fairfield, CT area and enjoy art, you need to check it out. Now, I’ll be the first to admit that I’m not all that into art. With a painter for a sister, a graphic designer for a mom, and an architect for a dad, I’m the black sheep of my family. Designing this site is about as far as my artistic talent goes. With that said, when you combine art with a cool web based business idea, my ears perk up. That’s exactly what happened when I saw a friend post an article about 20×200 (a part of Jen Bekman Projects) on Facebook. 20×200 is an online art and photography gallery based out of New York City, and they just closed a first round of $800,00 in venture capital funding. Now, you don’t typically see art galleries getting VC funding, but you also don’t typically see art galleries using the power of the Internet to make affordable art available to the masses either. Continue reading about 20×200…

What’s good? Depending on your mindset right now, that question could have a lot of different answers; however, today we’re talking about GOOD, a company and integrated media platform that makes “a magazine, videos, and events for people who give a damn.” They’re relatively new on the scene, and they’re breaking a lot of rules when it comes to how to run a media company. For instance, instead of keeping your subscription fees, they’ll donate them to the non-profit of your choice. Since magazines don’t actually make money on subscription fees, they think this is better for business. They’re well known for their “unique editorial perspective,” but they’re even better known for their “fresh visual aesthetic.” I first came across their website GOOD.is to see some of their amazingly gorgeous (and informative) infographics. Continue reading about GOOD…

Despite coming from an extremely artistically inclined family, I’m just not all that into art. Going to museums isn’t my thing, and art books don’t do it for me; however, I always have an appreciation for a random work of art—something completely unexpected. Whether it be something like the Chicago’s Micro-Fiber Militia (a group of Crochet Graffiti Artists) or New York City’s Art in Odd Places, a non-profit organization that “aims to stretch the boundaries of communication in the public realm by presenting artworks in all disciplines outside the confines of traditional public space regulations.” By presenting works of art in odd places, not only is the artist able to make a stronger statement, but individuals (like me) who don’t typically seek out art will have the opportunity to enjoy the creativity of others. Continue reading about Art in Odd Places…

After a second company used the term “rockstar” in their internship postings, it became clichéd. I know that I’ve said this before, but no matter how good your coding skills (or whatever other rockstar skills employers look for) are, you’re never going to be a rockstar. Unless, of course, you land a gig at Rockstar Games. If you work there, at least you’ll be a rockstar in name. You may not have a guitar, but you’ll be working for the company behind video game series like Grand Theft Auto, Max Payne, and Manhunt. And for those of you who have a different taste in games, they’ve got Table Tennis for the Wii. I keep harping on the fact that the video game industry is doing well, but it’s just so impressive. Other content producers like newspapers, magazines, record labels, and move producers are struggling with changes in how we consume content, but video game companies keep humming along—and Rockstar Games is no exception. Continue reading about Rockstar Games…

A child’s first sign of teenage (pre-teenage?) rebellion often begins at the radio dial. The parent’s up-to-this-point unchallenged decision of what to listen to while in the car is called into question, and all hell breaks loose. If there are multiple kids in the family (or even just in the car), the negotiation can quickly becom more heated than a multi-lateral peace process in a war-torn nation. The parent will fight hard to maintain his or her right to National Public Radio, but the kid will persist in his or her challenge to hear something that feeds a suddenly “eclectic” taste in music. Often the parents cede this battle in hopes of winning in the future (bad idea!), which results in the parent’s driving the kids around the mini-van listening to rap music that would be a lot more offensive if the parent knew what some of the words meant. Eventually the rebellious tykes will grow up and realize that they too want to be more cultured, and they slowly, but surely come around to listening to NPR. Or maybe some kids just never speak up. They like NPR from the start. Maybe those are the ones who end up taking internships at NPR. Continue reading about National Public Radio…

Who knew that Barnes & Noble owned a publisher? I certainly didn’t, but it makes a lot of sense. If you own the sales channel, you might as well start creating your own product too. That’s why Barnes & Noble acquired New York City’s Sterling Publishing a few years back. It’s allowed them to squeeze more profit out of their dominance in retail book sales. It seems to me that the scope of the types of books that Sterling publishes is expanding, but their main focuses are in puzzles, photograpy, crafts, gardening, and do-it-yourself. If you really want to take a close look at what types of books Sterling Publishing puts out, you can see a list of their imprints with descriptions on the Sterling Publishing About page. Continue reading about Sterling Publishing…

I’ve done it. I’ve found the most ridiculous looking corporate website on the web. It has an animated moving background and multiple bouncing balloon/blimp logos that make it look like it’s straight out of the Imagination Land episode of South Park. It may be a little hokey, but it works for Niles, IL (right outside of Chicago) based The Bradford Group because they’re in the collectibles industry. Their customers aren’t concerned with flash and edginess, they’re all about sentimentality. When you’ve been doing direct marketing of collector plates, music boxes, and all kinds of commemorative items for 36 years, you probably know your audience. So, even though The Bradford Group’s web design leaves me laughing out loud, I’m not going to sell them short based on my taste as a non-collector. (And if you totally disagree with me and love the design, you can make it your computer’s background.) Continue reading about The Bradford Group…

Summer internships are quickly disappearing, but I’m going to see how much longer I can find some for those of you stragglers who don’t have an internship. If you don’t act soon, you’re going to know all about “country living” because your parents are going to send you off to work on a farm. Now, I don’t know about working on a farm, but I do know about country living because I interned at Orvis, a company whose tagline is “distinctive country living.” With that said, I’ve never picked up the magazine Country Living—probably because their idea of country living is a little different than mine. They focus on areas like decorating, antiques, crafts, and recipes. All good stuff, but it sure isn’t fly fishing. Country Living is a Hearst magazine, and they clearly have their niche figured out. They’re focused mostly on women who are into getting away to a slower style of life, and their editorial and advertising certainly reflects that. Continue reading about Country Living…

A couple weeks ago one of my parents’ friends from college contacted me out of the blue because she came across this site while she was searching for a place to find some interns. She first wanted to get in touch with my parents, but she also wanted me to share some information on some internships with her company, Susan Grant Lewin Associates. They’re a New York City based PR firm with a focus on art, architecture, and design clients. Their list of clients is extremely impressive, and if you want to get a better feel for the kind of work that they do, scroll to the bottom of that page and check out their case studies. Continue reading about Susan Grant Lewin Associates…