I swear that half of all college students want to work in sports and entertainment. Unfortunately most of the job and internship postings you’ll find in those industries are actually scam internships. Getting a position at a legitimate sports and entertainment company is not easy, but with AEG you have a shot. They call themselves “one of the leading sports and entertainment presenters in the world,” and although that sounds broad, it’s a good description. AEG operates in a number of business areas including Facilities, Sports (Teams and Events), Music (Events), and Merchandising. They own/control arenas like the STAPLES Center, Conseco Fieldhouse, and the Prudential Center, while also owning professional sports teams like the LA Kings and Los Angeles Galaxy (can you tell that AEG is based in Los Angeles?). They’ve also “promoted tours by artists including Britney Spears, Fleetwood Mac, The Eagles, Christina Aguilera & Justin Timberlake, The Dixie Chicks, Yanni, Paul McCartney, Usher, Kanye West, Prince, Rod Stewart, Bon Jovi, Nickelback, and PopTarts Presents American Idol.” And that’s not even half of it. AEG is a major player in sports and entertainment, and a great place to start a career. Continue reading about AEG…
I’m going to be brutally honest with this one. When I landed on the The Wrap’s Home page, I immediately clicked the back button. I thought that I had landed on one of those Google Money Maker scam pages (it’s all because of the font choice). After processing what I had seen, I decided to take a second look. Despite their poor design choices, The Wrap is a legitimate site—if a site that covers entertainment industry analysis and breaking hollywood news can be considered legitimate (I kid). Now, The Wrap shouldn’t be confused with gossip sites like TMZ or Perez Hilton, this is actually an industry focused site that does primary source reporting. They’re venture funded and quite obviously located in Los Angeles. I don’t know a lot about the entertainment industry and how it’s covered by the press, but it looks like The Wrap is growing a solid audience with their web-based content. Continue reading about The Wrap…
Sometimes I don’t completely get advertising. Take McDonald’s for example. How many people in the US have never heard of McDonald’s? Not many. So what’s the point in advertising? Maybe you can convince some more people to come in to buy off of the Dollar Menu or get more kids to beg their parents to buy them a happy meal, but it seems like McDonald’s would be just fine without any advertising at all. That’s something that the folks at Dallas’ Moroch will disagree with strongly because they are an ad agency that happens to do a lot of work with McDonald’s. And since Moroch’s About page says that they’re really all about helping their clients make more money (usually through advertising), I’m going to take a wager that all of the Mickey D’s advertising that you see has a significant effect on the bottom line. Beyond McDonald’s, Moroch also works with huge brands like Verizon, Walt Disney Pictures, Monster (yuck), and Make-A-Wish. That may sound cushy, but that means that there’s always a constant pressure to deliver spectacular results. Continue reading about Moroch…
Back when we featured Glam Media on One Day, One Job, there were rumors that they might be valued at more than a billion dollars. It seemed possible because Glam Media was the the #1 online women’s property with a network of over 600 publishers who reported 77 million unique visitors in the most recent month. Not too shortly after, Glam Media was facing layoffs. That’s what happens when your business is built on display advertising and a recession hits (I know the feeling). Anyway, Glam Media still has a lot of growth potential, and they now seem to be focused on entering the men’s market as well. They’re still an exciting place to be, and even if they’re overhyped, as some say they are, it would be a pretty cool place to intern. Continue reading about Glam Media…
