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Internships in Social Media

Looking for more internships in Social Media? Check out the most recent internship postings in Social Media.

Below you'll find all of the companies that we've covered that may offer internships in Social Media. You can also look at entry level jobs in Social Media.

Shecky’s

by Willy Franzen on April 8, 2011

I like writing about companies that I find interesting, which isn’t hard because I have very broad interests. However, I occasionally come across a company that I know is interesting, but it just doesn’t resonate with me. That’s definitely the case with Shecky’s. They’re a New York, NY based company that makes it their “mission to create social experiences that empower and reward women to discover and socialize with their girlfriends.” I think you can understand why that doesn’t resonate with me, but you’ll impressed to learn that Shecky’s was actually founded in 1998 by a Wall Street executive named Chris Hoffman. Despite the potentially ambiguous first name, Chris is a man who is apparently very in touch with “what women want.” He started by publishing the 1st Shecky’s Bar, Club & Lounge Guide in 1998, and then moved on to hosting hosts the “1st Girls Night Out” in New York City in 2001. In 2002 Chris found Claudia Chan and made her president after merging her company into Shecky’s. The business has continued to grow with a focus on improving the interactions that women have with their girlfriends, and I’m sure having a woman at the helm who understands the market better than any man ever could is a big reason for that.

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Tagged as: account management, administrative, advertising, blogging, business development, design, editorial, events, Internships, marketing, media, operations, paid, production, public relations, publishing, sales, social media, writing

ConsumerTrack

by Willy Franzen on April 7, 2011

Advertising is supposed to deliver results, but for the longest time it was nearly impossible to tell whether an ad was actually performing as it should. The Internet has changed that, and it’s caused problems for lots of businesses that rely on ad sales for revenue. However, there are plenty of other businesses that are reacting quickly to these market changes and giving advertisers what they want. One of these companies is ConsumerTrack, which is based in El Segundo, CA. They specialize “in creating, managing, optimizing and monetizing marketing campaigns for a variety of companies ranging from small lenders and finance groups, to Fortune 500 banks and blue chip companies.” These aren’t just any marketing campaigns though, they’re designed in a way to ensure that clients are getting a maximum return on investment for their advertising dollars.

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Tagged as: advertising, affiliate marketing, blogging, California, editing, editorial, Internships, journalism, marketing, media, media planner, online marketing, sales, sem, seo, social media, software development, unpaid, web development, writing

Gemvara

by Willy Franzen on April 6, 2011

I haven’t purchased a lot of jewelry, but when I have (never for myself), I’ve found the process to be extremely intimidating. Jewelry stores are scary places–at least for men who are buying for someone special. There are thousands of options, all of them are expensive, and the staff can be snooty. I remember walking into one store and waiting 15 minutes for someone to acknowledge my presence. It was the one time that I actually knew what I wanted to buy, so I walked out and bought the same thing elsewhere. The experience made me never want to step foot in a jewelry store again. Maybe Gemvara is the answer. They’re a Lexington, MA based company that sells jewelry through the web, but there’s a really interesting twist.

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Tagged as: administrative, analytics, design, gemology, graphic design, Internships, jewelry, Logistics, marketing, Massachusetts, paid, photography, social media, software development, user experience, web development

Child Mind Institute

by Willy Franzen on April 2, 2011

Children are by definition immature. They can be confusing, frustrating, and annoying for adults, but nobody should ever be surprised when children act like… children. But when is it something more? Psychiatric and learning disorder issues can be particularly hard to diagnose in kids. Yet identifying and treating such issues as early as possible is essential to ensuring that a child can live a full and happy life. The Child Mind Institute is a New York, NY based non-profit that “is devoted to transforming mental health care for the world’s children to enable them to reach their full potential.” By focusing on finding new ways to identify and treat childhood psychiatric and learning disorders, the Child Mind Institute is helping those who are least equipped to help themselves.

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Tagged as: administrative, advocacy, analyst, blogging, data, health care, journalism, medicine, mental health, New York, non-profit, psychiatry, psychology, research, social media, social work, writing

Funny or Die

by Willy Franzen on April 1, 2011

I adore the concept of April Fool’s Day, but I’m rarely impressed by the gags that people come up with. It seems to have become a day where people show off how lame their sense of humor is. Since this is my fourth April Fool’s Day doing this and I still don’t have the heart to play a trick on hopeful internship seekers, we’re going to do what we’ve done for the past three years–look at companies with amazing senses of humor. Last year we covered Second City (and at least one reader landed a position there). The year before it was CollegeHumor. And the year before that we took a look at Motley Fool (check out this listing that their recruiter tweeted at me this morning). We’ve also covered internships at The Onion, but that wasn’t for April Fool’s Day. This year it’s all about Funny or Die, the “rapidly growing celebrity-anchored video website” based in San Mateo, CA. I guess this is what you get when you combine “a bunch of Silicon Valley dudes and ladies” with funny guys Will Ferrell, Judd Apatow, Adam McKay, and Chris Henchy.

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Tagged as: advertising, California, editorial, entertainment, humor, Internships, marketing, New York, online marketing, production, sales, social media, software development, video, web development

Cabela’s

by Willy Franzen on March 29, 2011

I’m a fly fisherman, so I occasionally get frustrated with living in downtown Chicago. There just aren’t many opportunities to go fishing without a decent drive, and winter seems to last forever (it’s supposed to be spring now, and it’s not). To get through the coldest months I’ll often visit fishing stores, look at websites, and read through catalogs. It’s not much, but it’s enough to get me through the winter. Cabela’s is a company that gets a lot of people through the winter. The company is based in Sidney, NE, and they’re the “largest mail-order, retail and Internet outdoor outfitter in the world.” It all started in 1961 with a tiny classified ad that Dick Cabela placed in a newspaper because he wanted to sell some fishing flies that he purchased while visiting Chicago for a furniture show (since Nebraska is even less of a fly fishing destination than Chicago is). Despite a lackluster response to the original ad, Dick Cabela kept trying. The company grew organically, and now Cabela’s is dominating three major retail channels. The truly amazing part of the story is that Cabela’s has been able to maintain their commitment to customer service throughout all of the growth. I’m not a big customer (I try to support local shops), but I have quite a few friends who are extremely loyal Cabela’s customers because of the quality of products and service.

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Tagged as: administrative, analyst, apparel, banking, compliance, conservation, customer service, e-commerce, human resources, Internships, inventory control, marketing, merchandising, Nebraska, operations, outdoors, planning, product development, product management, research, retail, social media, sports, strategy

FanBridge

by Willy Franzen on March 16, 2011

E-mails not giving you what you’re looking for? Check out our archives of nearly 1,100 companies and their internships.

I ran a music fan site as my first online business. It wasn’t crazy successful, but I loved getting the occasional $100-$200 check from advertisers while I was in high school. Back then the Internet was still unfamiliar territory. Most artists had their own web presences, but they were usually outdated and low on real information. The best fans sites were better than the official sites, but most of the fan sites died off as musicians, sports teams, comedians, and other fan-worthy acts started to get more serious about interacting with fans online. However, fans aren’t just for mega stars who have huge budgets to pay agencies to take care of managing fan relationships. Anyone can have fans, but it’s hard to be fan-worthy if you spend all of your time managing fan relationships. FanBridge is a New York, NY based company that has built a platform for managing and leveraging fan lists. FanBridge makes keeping fans engaged easy so that their customers can keep doing what they do best–whether it’s playing music, making jokes, or baking cupcakes.

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Tagged as: business development, California, communications, customer service, entertainment, Internships, marketing, music, New York, online marketing, sales, social media, social networking, unpaid

Orbotix

by Willy Franzen on March 14, 2011

Pi Day is one of my favorite holidays. Not only is it super geeky, but you get to celebrate by eating pie. I’ve been trying for years to find a pie company with internship opportunities, but haven’t been successful. In past years we’ve taken a look at Pi Media and The Mathematical Association of America for pi-related internships. I almost forgot about Pi Day this year, and I was already going to write about Orbotix, but then I realized that they couldn’t be more perfect for the holiday. They’re a Boulder, CO based company that I found out about on Brad Feld’s blog, and they are revolutionizing the simplest and best toy ever created–the ball. Their first product is called Sphero, and it’s a robotic ball that you can control with your smartphone. It has the potential to be the next big Christmas blockbuster toy, but even if it’s only popular with geeks and cat owners, I think it will sell a bunch.

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Tagged as: Colorado, engineering, game design, holiday, Internships, marketing, mobile, online marketing, paid, social media, software development, toys, video games, web development

Uber

by Willy Franzen on March 10, 2011

Getting a taxi in Chicago is a cinch. Just standing on the street looking kind of confused will get taxi drivers honking at you to see if you need a ride. If you have luggage in tow, they’ll nearly run you over to get that $42 fare to O’Hare before someone else does. I’ve heard hailing a cab in other cities can be kind of a pain though. Apparently San Francisco, CA is one of those cities, which is why Uber (formerly UberCab) is getting so much attention. They offer a super simple, relatively affordable black car service that harnesses the power of the mobile Internet. Through SMS or an iPhone or Android app, you can request that Uber send a car to come pick you up. They’ll give you an estimated arrival time (usually within 5-10 minutes), and when they get there they’ll notify you. You hop in the car, tell the driver where to take you (or to lose the car that is following you), and hop out once you’re at your destination. Uber already has your credit card from when you signed up, so the payment is covered and a tip is already included. It’s certainly a luxury, but it’s a luxury done right.

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Tagged as: California, cars, communications, customer service, engineering, Internships, marketing, New York, public relations, social media, software development, transportation, user experience, web development

Twilio

by Willy Franzen on March 7, 2011

The past few years have brought the Internet to our phones. Now most of us have mobile devices that can do way more than what our PCs did for us just a few years ago. But what about bringing the power of the telephone to the Internet? You may ask why at first, but after you check out Twilio your tone will change. They’re a “cloud communications” startup located in San Francisco, CA, and I’ve been hearing about them from all directions lately. Why? Because they’ve built a platform that enables people to interact with web applications through the phone. For instance I could build an application that calls me if my site ever goes down. Or I could use someone else’s application to order pizza from any pizzeria in the U.S. Survey Monkey is using Twilio to automate phone surveys and StubHub is using it to confirm purchases instantly via SMS.

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Tagged as: California, engineering, Internships, marketing, mobile, paid, social media, software development, telecommunications, web development

The Hotlist

by Willy Franzen on February 24, 2011

The Washington Media Scholars Program runs a case competition for college students every year. Participating can get you a scholarship, a trip to DC, networking opportunities, and even extra credit for a class. Learn more here.

What are you up to this weekend? I know that it’s getting to be that time where professors cram in mid-terms (or prelims as we called them at Cornell) before Spring Break, but that’s no excuse to stay in the library all weekend. You need to get out and have some fun, and that means knowing where to go. Finding a good time on a college campus usually isn’t too hard, but once you move into the real world going out and organizing friends can get really frustrating. You’d think that Facebook, Twitter, Foursquare, and other social networking sites would make it easier to meet up with friends and find cool events/places, but they haven’t really done that yet. That’s where The Hotlist steps in. They’re a New York City based startup that has developed “a social discovery engine that enables you to view what’s happening today, tomorrow and throughout the week among your Facebook friends and the entire world!” The Hotlist was name one of the Top 100 Web Sites of 2010 by PCMag.com, and they’ve received a ton of other press mentions. But it’s really up to you to judge how hot The Hotlist is.

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Tagged as: data, events, Internships, local, local marketing, marketing, New York, online marketing, social media, social networking, software development, web development

Opening Ceremony

by Willy Franzen on February 22, 2011

The Washington Media Scholars Program has been sponsoring One Day, One Internship for the past week (and will be for the next week) because they want you to know about their case competition. It’s great preparation for a career in Strategic Media Research, Planning and Management, and you can even win a $3,000 scholarship.

Fast Company’s list of The 2011 Most Innovative Companies has a great mix of familiar and unfamiliar names. One of the companies on the list that I’m only recently familiar with is Opening Ceremony. They call themselves “a multifaceted retail environment comprised of shops, showroom, and private label collection that establishes a new, international creative forum in downtown Manhattan.” I first heard about Opening Ceremony because they’ve been collaborating on a line with Pendleton (a brand that I love). As I’d put it, Opening Ceremony is a New York, NY based fashion retailer/designer/curator. They’re all about bringing together things that are different—new and old, exotic and local. It’s based on the premise behind the original Olympics in 1896—”creatively merging sports, business, and global participation.” But it’s fashion instead of sports.

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Tagged as: apparel, blogging, buyer, California, copywriting, design, e-commerce, fashion, graph, graphic design, international, Internships, Japan, New York, online marketing, production, retail, sales, social media, writing

Nissan

by Willy Franzen on February 21, 2011

If you’re thinking about a Media internship, then you need to take a look at the Washington Media Scholars Case Competition. It will prepare you to succeed in your internship, and you can even win a $3,000 scholarship.

I don’t know about you, but my college never gave me Presidents’ Day off. At it’s core it’s an important holiday, but it’s pretty much become a reason for car dealerships and furniture stores to have sales. Since it’s a day for cars and I’ve been going through Fast Company’s list of The 2011 Most Innovative Companies, I decided it’s only appropriate that we take a look at Nissan USA, which came in at #4 on the list. While Nissan is headquartered in Japan, their US group is based in Franklin, TN with a number of other locations across North America. Now, the reason that Nissan is getting so much buzz is that they recently released the Nissan LEAF Electric Car, the “first mass-market all-electric car.” With the release of this automobile, Nissan went from an industry laggard to a leader in sustainability. It’s hard to say whether electric cars are truly the future, but you have to give Nissan props for going all out.

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Tagged as: Arizona, automotive, California, cars, communications, engineering, finance, Georgia, Illinois, Internships, Logistics, Manufacturing, marketing, Michigan, Mississippi, New Jersey, online marketing, paid, public relations, purchasing, sales, social media, supply chain, Tennessee, Texas

Global Inheritance

by Willy Franzen on February 20, 2011

If you’re thinking about a Media internship, then you need to take a look at the Washington Media Scholars Case Competition. It will prepare you to succeed in your internship, and you can even win a $3,000 scholarship.

On Friday we took a look at Voxiva, a company that uses mobile technology to help people make simple behavioral changes to improve their health. They’re a for-profit company that is using creative ways to encourage behavioral change to better the world. Global Inheritance is a non-profit that is taking a similar approach, but doing so in a very different way. The Los Angeles, CA based organization develops “unique initiatives [that] focus on the power of creativity to communicate issues with audiences that need a kick in the butt.” The audiences that they’re talking about seem to be largely those at concerts and festivals, but it could be anywhere where young people congregate (and that includes online communities).

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Tagged as: activism, administrative, arts, California, energy, environmental, events, Internships, marketing, music, non-profit, program development, project management, public relations, recycling, social media, unpaid, writing

ZoomInfo

by Willy Franzen on February 17, 2011

Washington Media Scholars Foundation is our sponsor this week. They have an awesome case competition for students interested in Media careers. You can win a $3,000 scholarship, so find out more here.

Tracking people down isn’t all that hard anymore. If you want to find someone, there’s a really good chance that a simple Google search will give you a good enough lead to find some contact information. You should know all about this if you’re going about your internship search properly. If you haven’t tracked down someone at a company that you want to intern for and offered to buy him or her lunch, then what are you wasting your time doing? You should be able to get by with free tools, but sometimes you need something a little more powerful. ZoomInfo is a Waltham, MA based company that offers “continuously updated, multi-sourced, highly relevant business information and unrivalled tools to quickly pinpoint contacts and accelerate success.” ZoomInfo’s database “spans five million businesses and 50 million employees,” so if you’re looking for a company or a person, there’s a good chance that they have info on them.

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Tagged as: business development, data, engineering, information technology, Internships, marketing, Massachusetts, online marketing, paid, research, sales, social media, social networking, software development, web development

Sandbox Industries

by Willy Franzen on February 16, 2011

Interested in Strategic Media Research, Planning and Management. Check out the Washington Media Scholars’ Case Competition.

Since I moved to Chicago in October of 2008, I’ve been getting more and more involved with the local startup scene. I’ve met a lot of cool people ranging from founders of some of the city’s most successful startups to the awesome people at Jelly Chicago (it’s a co-working group, and you should join us). One of the better events that I’ve been to was midVentures Launch. I even got to introduce myself to the guy who makes me feel bad every time I go to the gym because he a) always seems to be there no matter when I go b) is always doing ridiculously difficult workouts. That may seem completely irrelevant, but it turns out that he’s a Project Manager at Sandbox Industries, which is a Chicago, IL based venture capital firm. They have three distinct areas of focus: their incubator, the Sandbox Venture Fund, and the BlueCross BlueShield Venture Fund. As I was doing my daily browsing for interesting opportunities, I came across some postings from Sandbox Industries, so I figured that it was time to take a closer look at them.

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Tagged as: blogging, business development, finance, Illinois, incubator, Internships, investment, marketing, online marketing, project management, social media, software development, unpaid, venture capital, web development, writing

Clickable

by Willy Franzen on February 15, 2011

Good news! We’re switching e-mail providers today. We have a sponsored e-mail (with awesome opportunities) coming later today, and that should come from our new provider, Aweber. You probably won’t notice any changes right away (forgive us if we run into any glitches), but it’s going to help us offer you a much better e-mail experience in the long run.

A couple of weeks ago I got an e-mail from a high school friend saying that she’s collecting “class notes” for our school’s newsletter. She didn’t suppress the recipient list, so it’s been a big reply all fest (luckily my graduating class was only 46). It’s truly interesting to see where all of my friends and what they’re doing 9 years after graduating high school. Beyond that, it’s a great source of new ideas for companies to feature. One of my friends is currently working at Clickable, a New York, NY based company that offers a “live Web platform to make online advertising Simple, Sophisticated and Profitable.” Chances are that you’ve never dabbled in online advertising (though maybe you should), but I can assure you that it gets complex very quickly–especially when you are running ads through platforms like Google AdWords, Facebook Ads, and Microsoft AdCenter. Clickable offers a software solution that makes everything way simpler.

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Tagged as: account management, advertising, business development, design, Internships, marketing, New York, online marketing, sales, sem, social media, social networking, web development

Klout

by Willy Franzen on February 10, 2011

Even though I’m an active participant in a number of social media communities, I realize that the whole thing can be a bit… self-congratulatory. There’s no better example of how self-involved social media users can get than sites that let them show off how influential they are. Yes, all of your online relationships can be boiled down into a simple numerical score—and you can use that score to show people how cool you are. It seem so pointless, but it’s not. Think about how Google works. They rank sites based on a mix of influence (incoming links) and relevance. The problem with that model is that the Internet is becoming less site focused and more people focused. That’s why Klout is a business worth keeping an eye on. They’re a San Francisco, CA based company that aims to “help every individual understand and leverage their influence.” I think that’s understating what they do—understanding and measuring people’s influence has quite a few different use cases.

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Tagged as: California, design, Internships, marketing, research, social media, social networking, software development, user experience, web development

Volunteers of America

by Willy Franzen on February 6, 2011

When you’re internship searching, volunteering is a great way to both put your skills to use and develop new skills. There are countless non-profit organization that put volunteers to work in situations where they can really make a difference. One of our country’s largest volunteer organizations is Volunteers of America, which is a faith-based non-profit headquartered in Alexandria, VA. With their staff of 16,000 paid employees and 70,000 volunteers, they’re able to help “more than 2 million people in over 400 communities in 48 states.” Since the organization was founded in 1896, they “have supported and empowered America’s most vulnerable groups, including at-risk youth, the frail elderly, men and women returning from prison, homeless individuals and families, people with disabilities, and those recovering from addictions.” An organization that has been around as long as Volunteers of America has must adapt to changes over the years. While they continue to remain focused on providing neighborly aid to all people, it looks like Volunteers of America is putting more emphasis on helping the growing population of aging Americans.

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Tagged as: communications, Internships, non-profit, outreach, program development, social media, social work, unpaid, Virginia

UrbanDaddy

by Willy Franzen on January 28, 2011

You love free daily e-mails. Obviously. We’ve covered a lot of companies whose main products are daily e-mails, and not so surprisingly, most of the businesses are focused on helping you find new places to spend your money—these include DailyCandy, Thrillist, and TastingTable. Then there are the ones that make you smarter like The Daily Beast, DailyLit, and the one you’re reading right now (the one that is also trying to help you grow your bank account). UrbanDaddy definitely falls into the former category. They dub themselves “the free daily email devoted to bringing you the single thing you need to know every day about your city.” They’re based in New York, NY, but their daily editions cover Atlanta, Boston, Chicago, Dallas, DC, Jetset, Las Vegas, Los Angeles, Miami, National, New York, San Francisco, and Ski & Board. Each edition covers topics like Nightlife, Food, Style, Gear, Leisure, and Weekends—all things that you should be withholding from yourself until you get a job (just kidding).

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Tagged as: advertising, all employers, California, copywriting, design, e-mail, editing, editorial, Florida, food, Georgia, interactive media, Internships, marketing, Massachusetts, Nevada, New York, online media, photography, quality assurance, sales, social media, software development, sports, Texas, travel, trends, unpaid, Washington DC, web development, writing

Wikia

by Willy Franzen on January 26, 2011

Yesterday our e-mail provider failed to send out our daily e-mail about Organic Motion. You can find that post here. We’re working on changing providers to make sure this doesn’t happen again.

If you’re not spending at least 15 minutes a week reading Wikipedia articles, you’re selling yourself short. As a college student you need to be constantly learning about new stuff—especially outside of school. Wikipedia is an amazing, free resource for learning about general concepts, but what if you are seeking more specific knowledge? The Wiki format is great, but that’s not what Wikipedia is about. Luckily, there are all kinds of Wiki-powered communities that cover niche topics “ranging from video games, TV shows and movies to food, fashion, and environmental sustainability.” Wikia is a San Francisco, CA based company that provides the platform for many of these Wiki-based communities. The company was founded by Jimmy Wales, who also founded Wikipedia (he’s the creepy guy who stares at you and asks for donations on all of their pages). Both sites use very similar technology, but Wikia is a place for more focused communities that may or may not have a commercial purpose.

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Tagged as: advertising, bilingual, California, community management, design, entertainment, international, marketing, sales, social media, social networking, software development, user experience, video games, web development

The Taunton Press

by Willy Franzen on January 24, 2011

The world of publishing is a pretty crazy place right now. We hear about prestigious brand names struggling to stay afloat, while relative newcomers like Demand Media are IPO-ing. One of the key takeaways from all of the turmoil is that advertisers want results. That means that publishers need to be able to deliver targeted audiences that will respond to ads, whether it be through traditional outlets like magazines and newspapers or online. The Taunton Press is a publisher that has understood this for a long time. They’re based in Newtown, CT (a lovely town where I’ve done a lot of fishing), and they publish magazines, websites, and books for people who have a passion for creative activities. Their titles include Fine Woodworking, Fine Homebuilding, Fine Cooking, Fine Gardening, Threads, and more. Most of the publications come in both magazine form and an online version, so readers can consume the content however they feel comfortable.

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Tagged as: apparel, arts, blogging, Connecticut, construction, crafts, editing, editorial, fashion, food, gardening, Internships, magazines, media, online media, publishing, social media, social networking, unpaid, writing

RecycleBank

by Willy Franzen on January 18, 2011

I don’t know about you, but I try to recycle when its convenient. Like the time my college roommates threw a huge party and I stole all of the empty cans and returned them for the nickel deposits. It was easy money. But I must also admit that I’ve thrown away plenty of recyclables when there wasn’t a proper receptacle for them. Environmentalism is great; however, people respond to incentives, and a healthy Earth a century down the road isn’t much of an incentive for the average person. People need a push, and that’s exactly what RecycleBank does. They’re a New York, NY based company that rewards people for “taking positive green actions.” By doing things like recycling at home, you can earn RecycleBank points. Those points can be redeemed for rewards ranging from Amazon Gift Cards to museum memberships, with lots and lots of other options in between—you can even donate your points.

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Tagged as: advertising, business development, design, environmental, finance, green, Internships, local, local marketing, marketing, New York, outreach, recycling, sales, social media, software development, sustainability

TastingTable

by Willy Franzen on January 17, 2011

Since it’s Martin Luther King, Jr. Day, you may want to check out our post on The King Center from 2009. It also happens to be my anniversary with my girlfriend, which means that we’ll be going to a fancy dinner tonight. I try to stay up on the Chicago food scene as much as I can, and one way that I used to do that was by subscribing to TastingTable (though I must admit that I eventually unsubscribed even though the e-mails are really good). They send “a free daily email that delivers the best of food and drink culture to adventurous eaters everywhere.” The company is based in New York, NY, and beyond their national e-mail list, they also offer e-mail lists for New York City, New York Specials, Los Angeles, Chicago, San Francisco, Washington, D.C., and Chef’s Recipes with lists for Boston, Philadelphia, and Portland coming soon. In the national e-mail they send “one delicious idea about dining, wine, cocktails, cooking or restaurant personalities” every day, while in their local editions they’ll “alert you to a must-try dish at a forgotten restaurant, a hot new bar that deserves its buzz, under-appreciated cook shops and neighborhood food purveyors who may otherwise go unnoticed.”

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Tagged as: account management, advertising, blogging, California, communications, design, e-mail, editing, editorial, food, hospitality management, Illinois, Internships, marketing, Massachusetts, New York, operations, Oregon, Pennsylvania, restaurants, sales, social media, Washington DC, writing

SpeakerText

by Willy Franzen on January 11, 2011

I’m always amazed by how lame job and internship postings are (why do you think I started doing this?). If a Marketing department tried to sell products the way HR departments sell jobs and internships, they’d have been fired a long time ago. Even the postings that I consider to be good are pretty mediocre in the grand scheme of things—and they look a lot like other “good” postings. Yesterday I came across a job posting that really stood out from any others that I’ve seen lately—maybe it’s because the “Entry Level Hustler” position is pretty unique on its own. But first let’s talk about the company offering the position (they have internships too). They’re called SpeakerText, and they’re a San Francisco, CA based startup that offers “a premium service for video publishers that turns video into text so that it can be searched, shared and accessed by everyone.” We’ve all become accustomed to being able to search text (I know I get aggravated at not being able to search a hard copy book). But now that video is so popular, we have this new mass of online information that can’t be searched. SpeakerText is trying to solve this problem through crowdsourcing.

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Tagged as: business development, California, customer service, design, finance, Internships, marketing, online marketing, sales, social media, software development, user experience, video, web development

The Public Learning Media Laboratory

by Willy Franzen on January 8, 2011

I’m always on the lookout for startup non-profits. Even though they don’t offer the most certainty when it comes to internships, I think that they offer some of the most exciting opportunities out there for college students who want to make a difference. That’s why I got excited when I came across The Public Learning Media Laboratory. They’re a Boston, MA based non-profit organization that “applies new scientific findings and technological solutions to create systemic improvement in elementary and middle school education.” In other words, they’re devoted to making the most of the billions of dollars that we as a nation are investing in education. By providing tools to help teachers be more effective, The Public Learning Media Laboratory has the ability to really push educational outcomes forward for our nation’s youth.

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Tagged as: education, Internships, marketing, Massachusetts, non-profit, online marketing, paid, social media, software development, teaching, web development

Alloy Media + Marketing

by Willy Franzen on January 7, 2011

Marketing is all about targeting. Marketers want to reach specific audiences, and media companies try to develop audiences that marketers want to reach. Typically, the more specific an audience is, the more valuable it is—at least as long as there’s something that you can sell to that audience. Alloy Media + Marketing, which is headquartered in New York City is a company that operates on both the marketing and media sides. They specialize in targeted youth media and promotional programs, and they operate a number of businesses in those areas. Youth marketing is a big deal—not only do young people spend a large portion of their income (even if it’s relatively small) on discretionary purchases, but they also are impressionable. If you can gain an 18 year old’s loyalty, you’ll have a long time to extract value from them as a customer. Alloy leverages “a diverse array of assets and services in interactive, display, direct mail, content production and educational programming” to build relationships with and market to teens and college students.

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Tagged as: account management, California, editing, editorial, entertainment, experiential marketing, information technology, interactive media, Internships, Iowa, marketing, Massachusetts, media, media planner, Minnesota, negotiation, New York, online marketing, project management, promotions, public relations, publishing, sales, social media, software development, unpaid, web development

Get Satisfaction

by Willy Franzen on January 4, 2011

Think back to Christmas morning when you were a kid (or on your birthday or whenever you received gifts). You get that present that you’ve been begging your parents for, you open it, and you start playing. And you just can’t get it to work properly. The instructions are confusing, and calling the number on the box just leads to a phone tree. There has to be a better way to interact with the company. That’s where Get Satisfaction comes in. They’re a San Francisco, CA based company that provides an online platform for customer communities. Companies can have official Get Satisfaction pages where they interact with their customers, or customers can create a Get Satisfaction page for any company to start interacting with other customers (and hopefully force the company’s hand to start participating in the community). Often another customer will be able to fix your problem, and if they can’t, there’s a good chance that the company’s employees will chime in.

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Tagged as: California, community management, customer service, Internships, social media, software development, web development

Spin Master

by Willy Franzen on December 23, 2010

I may be 26 years old, but I still love getting toys for Christmas. I don’t mean expensive gadgets—I mean real toys. In past years I received gifts like a Marshmallow Shooter and a Fisher-Price T.M.X. Tickle Me Elmo (only entertaining for about five minutes), and this year I got the most awesome remote control helicopter ever. It’s not an Air Hogs helicopter, but I’ve always been impressed with that particular brand. They do some pretty cool stuff when it comes to flying toys, so I thought that my Christmas List could help your job search. Spin Master is the Toronto, CA based company (with locations in the US) that owns the Air Hogs brand in addition to other toy brands like Aquadoodle, Bugville, Flick Trix, Liv, Moon Dough, Zoobles, and plenty of others. They make all kinds of stuff that you and I are too old to play with, but I guess you’d have an excuse if you interned for them.

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Tagged as: California, Canada, community management, customer service, design, flash, holiday, information technology, international, marketing, merchandising, public relations, sales, social media, software development, supply chain, toys, web development

SinglePlatform

by Willy Franzen on December 22, 2010

Last night I went out to dinner with my girlfriend and her family. It was a restaurant that I’d never been to before, so I looked it up online to see what I should expect. The user experience on the restaurant’s website was pretty terrible. It was built in flash, and had a splash page that took forever to load. The menu was an image instead of HTML, and I never could load any pictures of the food. This doesn’t surprise me, because restaurants aren’t web businesses. They should excel at being a restaurant and leave the web stuff to someone else. That’s where SinglePlatform comes in. They’re a New York City based company that “provides restaurants one stop to manage their digital presence and gain customers.” SinglePlatform not only enables restaurants to publish all of the information that they want to share, but it also syndicates the restaurant’s content throughout a publisher network of “review sites, mobile applications, and related local guides.”

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Tagged as: advertising, business development, food, Internships, local, local marketing, New York, online marketing, paid, restaurants, sales, seo, social media

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