When you’re young your biggest responsibility is taking care of yourself. But eventually you get a dog, buy a house, have kids, and even have to start caring for your aging parents. As the responsibilities pile up, many people have to seek professional help to handle it all. I’m not talking about mental health professionals–I’m talking about babysitters, nannies, dog walkers, senior caregivers, and other people who can take on some of your daily responsibilities. Care.com is a Waltham, MA based company that makes “it easier for families to find reliable, trustworthy care for their loved ones.” Care.com does this by providing a closed community for matching up caregivers with people who are looking to hire them. By keeping the community closed, Care.com is able to ensure quality with features like background checks, reviews, and reference.
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I’m starting to get settled in my new place. After living in two moderately new high-rises in downtown Chicago, I’ve moved into a more historic building–it was built in 1921 and served as a Chinese consulate at some point. Now that I’m starting my fourth year living in the city, I feel that it’s only appropriate for me to start learning a little more about the city’s history. That’s why I should probably make a visit to the Chicago History Museum, which is just a mile down the street from me. Ironically, the museum, having been founded in 1856, “is the city’s oldest cultural institution,” though they pretty much had to start over after the Great Fire destroyed their building and most of their collection in 1871. Three years later there was another fire that destroyed most of what remained. Luckily, there haven’t been any more fires, so the Chicago History Museum has had a decent amount of time to build a new collection.
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There’s no question that America’s future is filled with challenges, and we’re going to be the ones who have to rise to them. It’s a huge opportunity, but it’s also a bit daunting. The New America Foundation is a non-profit organization that “emphasizes work that is responsive to the changing conditions and problems of our 21st Century information-age economy — an era shaped by transforming innovation and wealth creation, but also by shortened job tenures, longer life spans, mobile capital, financial imbalances and rising inequality.” They’re based in Washington, DC (and Sacramento, CA), and they’re working to ensure that every American generation is able to live better than the one that came before it.
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It’s not often that you see 25-year old companies on the Inc. 5000, but that’s exactly what ShopAtHome.com is. They got their start as a husband and wife team, and they’ve growing consistently since 1986. It seems that the growth has accelerated over the past few years, as ShopAtHome.com, which is based in Greenwood Village, CO, has a 442% three-year growth rate and generated $35.4 million in revenue last year. Now, ShopAtHome.com isn’t really what it sounds like. It’s not an online version of QVC. It’s a coupons site; in fact, it’s “one of the largest websites offering free online coupons, grocery coupons, cash back rewards, free samples, restaurant coupons and contests.” Their site had 37 million visits last year, which is a staggering number. What’s even more staggering is that they appear to have generated about $1 in revenue for every visitor.
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The thing that I love most about the Inc. 5000 is the diversity of the companies. While there are definitely some strong themes throughout the list, there are companies doing all kinds of things in all kinds of places–and succeeding. One of the biggest themes on the list is that online marketing is offering massive opportunity to new companies. One Click Ventures is a Greenwood, IN based company that is big on Internet marketing. Unlike many of the other companies on the list, they do the marketing for themselves, not for clients. One Click Ventures runs a number of e-commerce properties including ABC Neckties, Affordable Scarves, Handbag Heaven, Inexpensive Watches, Reading Glasses Shopper, TravelProducts.com, Socks4Life, and Sunglass Warehouse. Each of these sites is in a very competitive niche, so it should be no surprise that One Click Ventures claims to have a distinct competitive advantage with their “marketing engine” that “consists of a diverse team of subject matter experts, including SEO, PPC, email marketing, social media, affiliate marketing, conversion optimization and content development.”
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The fun thing about going through the Inc. 5000 looking for companies that offer interesting internships is that the list just keeps getting better as you move down the rankings. The companies may be growing a little more slowly than those at the top, but it’s often because they’ve reached a size where quadruple-digit growth is nearly impossible (so they have to settle for triple-digit growth). One company that has grown large quickly is Levelwing. They’re a full-service digital advertising agency based in New York, NY and Charleston, SC. Their big focus is on making data-driven decisions and using technology to measure the effectiveness of their work on a constant basis. They’ve grown at a 720% rate over the past three years, which brought them to $44.8 million in revenue last year.
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You can get insurance for just about anything. In the past we’ve featured companies that insure vocal chords, good (or bad) weather, and cars, but that’s just the tip of the iceberg (the Titanic owners should have bought insurance for that one). Petplan is a Philadelphia, PA based company that offers pet insurance to cover unexpected veterinary care. Considering that animals are getting more and more advanced medical care, the costs of owning a pet are going up. Petplan offers pet owners protection from the double whammy of a sick pet and a big bill. Yet another Inc. 500 company, Petplan has seen 2,207% three-year growth to $18.7 million in revenue.
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I love hamburgers, but I wouldn’t eat a fast food burger even if it could make me fly. Luckily, better burger places are popping up all over the place. Some are local joints and some are chains, but they’re all working to remind us what a burger is supposed to be. Smashburger is taking a leading role in restoring dignity to hamburgers, although I can’t fully support a burger chain that won’t cook a burger medium-rare or even medium. They’re another Inc. 5000 company with 2,673% three-year growth from $1.4 million to $39.4 million in annual revenue. Smashburger is based out of Denver, CO and they have locations all across the country. They “start with 100% Angus Beef, smashed, seared and seasoned on the grill, placed on a butter-toasted artisan bun and topped with the highest-quality cheeses, freshest produce and condiments.”
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I realize that a lot of you are looking for something specific. You’re want a certain type of internship at a certain type of company in a certain type of industry in a certain geographic location. I know that on most days the company that I write about won’t check all of your boxes. Instead of closing out the e-mail when you see something that doesn’t fit your criteria, use our daily write ups as a jumping off point–something to get you thinking in new directions in your internship search. For instance, last week I wrote about Author Solutions. In doing research on them, I came across a few of their competitors. One that stood out was Lulu (not to be confused with lululemon). They’re a Raleigh, NC based company that has built an open publishing platform “that empowers more creators to sell more content to more readers more profitably than ever before.” It’s different from AuthorHouse in that Lulu doesn’t charge any upfront fees–they only get a cut when you make sales.
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It amazes me how many people dream of writing a book. I never had that dream, yet when a publisher came to me and pitched a book idea on career development, I jumped at the opportunity. I had no idea how hard it would be, and I ended up backing out because it was sucking up time that I should have been spending on my business. Most people aren’t anywhere near as lucky as I was. Getting a publisher to work with you on a first project is nearly impossible–though I watched a good friend of mine totally hack the process and get a deal for his book. Luckily, you don’t need a book deal to publish a book these days. If you’re willing to take all of the risk, self-publishing can be a great alternative. Author Solutions is the parent to a number of companies that serve this market. They’re located in Bloomington, IN, and they own both the largest and second-largets print on demand companies in the U.S.
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A lot of people hate all of the advertising in sports. They get irritated by NASCAR cars, billboards in center field, and logos on jerseys. I kind of think it’s cool that sports teams are maximizing their revenue potential. But if I ever saw ads on the Yankees’ uniforms… well that will never happen… right? Advertising on sports apparel has actually been happening for a long time. Local businesses have been sponsoring teams and plastering their names on jerseys forever. Apparel Media is a Chicago, IL based company that is working to forever change the custom apparel and sports marketing industries at the same time. By working out deals with national advertisers and local custom apparel print shops, Apparel Media is able to give teams access to significantly discounted (20-80% off) merchandise.
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Baseball is considered a tough sport because even the greatest players fail about 60% of the time (taking a walk is never a failure!). I think that means if e-commerce were a sport, nobody would play it. Failing 97% of the time on average doesn’t sound like much fun, does it? (I guess that’s why a lot of people hate the job search.) If most e-commerce companies could get to even a 96% failure rate, they’d be thrilled. MyBuys is a company that aims to help online businesses sell to the 97% of people who don’t buy (they call them “Group97”). They’re headquartered in Redwood City, CA, and they also have a large presence in Ann Arbor, MI. MyBuys’ focus is on personalization. They believe that by learning more about customers every time that they don’t buy something, you can craft a personalized message or offer that is more likely to convince them to become buyers. What’s really cool is that MyBuys has developed technology to automate this.
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Now that our country has a shiny new AA+ credit rating (that’s a downgrade from AAA in case you were wondering), we’re going to have to get far more serious about cutting our government’s deficit spending. Considering that 23% of Federal spending is on health care and that health care costs are consistently growing faster than GDP, we’re going to have to find a way to spend less on health care. Oddly enough, there seem to be a lot of people who strongly believe that cutting costs and improving health care can go hand in hand. Some of those people run the New England Healthcare Institute, a Cambridge, MA based non-profit organization that is “dedicated to transforming health care for the benefit of patients and their families.” They realize how broken our system is, and they’re taking an evidence-based approach towards fixing it.
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A lot of people don’t realize that Google is an advertising company. Your main interactions with them are probably through their search product, Gmail, and maybe Google+ if you’re an early adopter, but all of those are just ways to deliver relevant advertising. Behind the scenes Google has been doing everything it can to become an even bigger player in the online advertising industry. That includes acquiring a New York, NY based advertising optimization startup called Admeld for $400 million. The acquisition hasn’t gone though yet because the Department of Justice is investigating whether Google’s buying Admeld should be considered anti-competitive. (This is stupid. Should a business not act in its own best interest so as to maintain a competitive market?) Regardless of the uncertainty caused by the investigation and the fact that Admeld employees will soon be Google employees, you have to be intrigued by the fact that the DOJ considers Google’s acquisition of Admeld such a big threat to competitors.
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Want to be part of the One Day, One Job/Internship team? Here’s your chance!
I started cooking in my second year at college. The dining halls were fine for Freshman year, but after I moved off campus I decided that I had to learn to feed myself. My mini-Weber grill was my go to, but it eventually got cold enough (Ithaca…) that I had to move into the kitchen. My roommate bought some kitchen set from Wal-Mart, and it was about as low quality as you could get. The tools sufficed, but they were pretty terrible. Now I’m not advocating spending a ton on kitchen tools, but it makes sense to use tools that have a quality design. That’s what OXO is all about. They New York, NY based company is best known for their wide variety of kitchen tools, but they offer a pretty wide range of consumer products from staplers to pruning shears to ice cream scoops.
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Want to be part of the One Day, One Job/Internship team? Here’s your chance!
When I hear the word innovation, I usually think high-tech. It’s really just about finding new things that work, even if they’re old ideas. Innovations for Poverty Action is a New Haven, CT based non-profit organization that is “dedicated to discovering what works to help the world’s poor.” By using the scientific method in everything that they do, Innovations for Poverty Action is able to optimize their programs for maximum return on investment. That means they’re able to help more people with less money, which is absolutely essential when you’re fighting poverty. It’s pretty cool that they’ve been able to create a system for reliably developing new innovations.
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In case you haven’t heard, we’re hiring! I’m looking for help in Writing/Editorial/Content Development, Marketing/Outreach/SEO, and Web Design/Development/User Experience. You can learn more here.
Sometimes when I’m watching television I get irritated by how stupid the ads are. Then I realize that the ads are targeted to the show, and it’s my fault for watching something idiotic. Ad targeting is getting better and better as advertisers gather more and more data on us, and this presents a great opportunity for us to learn about ourselves by observing which ads are targeted to us. The obvious next step in advertising is social, and RadiumOne is a San Francisco, CA based company that “is the first online ad network to leverage social data on the Web.” I know it’s a little creepy, but it’s the future. Brands want to be able to “identify users who are most likely to interact with their ads,” and that’s exactly the service that RadiumOne provides. I just hope the ads they serve me don’t tell me that I don’t have any friends.
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I guess I could have done today’s post about how we’re hiring interns, but I already wrote a post about that on our blog. So today we’re going to talk about something completely different. Big Data Analytics. It’s exactly what it sounds like. Opera Solutions is a company that “combines human expertise with advanced capabilities in analytics, technology and data management to offer Big Data Analytics as an ongoing service to leading organizations in industry and government.” They’re located in New York, NY; Jersey City, NJ; San Diego, CA; London, UK; Paris, France; New Delhi, India; and Shanghai, China. I know it’s kind of hard to get a grasp on the kind of problems that Opera Solutions solves, but luckily they’ve provided an awesome example. They put together a team to work on the Netflix Prize, a contest that offered a $1 million prize for a solution that would “substantially improve the accuracy of predictions about how much someone is going to enjoy a movie based on their movie preferences.” Opera Solutions’ team ended up tying for first, but just barely missed out on winning the prize.
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A few weeks ago in my post on SailThru, I urged you to consider e-mail marketing as a career option. It’s a field that provides an immense amount of value to businesses, yet it gets far too little attention–especially from college students and grads. One of the keys to doing well with e-mail marketing is finding great tools to use. I use Aweber to deliver our daily e-mails, but I’m constantly tempted to switch over to MailChimp. They’re an Atlanta, GA company that is growing at an insane rate. They offer a platform for e-mail marketing that just keeps on getting better for a user base that is climbing towards 1 million. MailChimp’s attention to design and detail has made them a standout in a space that is getting more and more crowded. Every day I seem to notice that another e-mail newsletter that I’m subscribed to has moved over to MailChimp.
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I’m headed to Atlanta for a wedding this weekend, so I decided to do a little searching for interesting companies in ATL. Pretty quickly (no pun intended) I came across Quickparts, and they stood out because I’ve never covered a business that does what they do before. The Atlanta, GA headquartered company that is “dedicated to providing [their] customers with an online e-commerce system to procure low-volume and high-volume custom manufactured parts.” What does that mean? You can upload CAD drawings for some sort of part or product to their site, and they will instantly offer a quote based on “the part geometry, the required materials, lead time, and quantity.” If the quote meets your specs, then you give them the go ahead to start manufacturing. Yes, this company actually make stuff!
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There aren’t many companies that have as many loyal fans as Netflix. I swear that everybody loves them. At least they did until yesterday when Netflix announced a change to their plans. They touted it as a good thing with their “lowest prices ever for unlimited DVDs,” but it really was a price increase for streaming subscribers. I guess yesterday was a good day for Redbox, which is based in Oakbrook Terrace, IL (with a major presence in Bellevue, WA). They operate more than 27,000 DVD and Blu-ray rental kiosks, or redboxes. Believe it or not, rentals aren’t dead, and Redbox has found a sweetspot between Blockbuster and Netflix. There’s definitely something I miss about the old school video rental shops–especially the pre-Blockbuster independent ones. But it’s mind blowing that Redbox is able to fit an entire video rental store in 12 square feet.
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Washington
Sometimes during your internship search a company name will keep popping up. You’ll ignore them because of assumptions that you’ve already made about them. Eventually you’ll give them a look, and you’ll realize that you didn’t know as much as you thought about them. That’s kind of how I’ve been with Morningstar. I knew of them well before I started this site. I have a friend who worked for them. They’re headquartered here in Chicago, IL, and they’re big supporters of the local startup and technology scene. They’re one of Fortune’s 100 Best Companies to Work For, and I’ve even had multiple people tell me to write about them. I guess it’s time to take a closer look at Morningstar, which is “a leading provider of independent investment research in North America, Europe, Australia, and Asia.” They serve all investors from individuals to financial advisors to institutions, and they do so with a wide range of products that includes services, software, online publications, and print publications.
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During my Freshman year at Cornell, I took Econ 101. Since I was planning on being a good student, I bought the textbook and went to class diligently. Then I realized that the professor only gave multiple choice exams which were based on the slides from the class lecture. Those slides were posted online after every class, which made attending class and taking the textbook out of its plastic wrap completely unnecessary. I still went to class because I liked the professor and it helped me learn, but I’m pretty sure that I still have the $100+ textbook with CD-ROM sitting on a shelf at my parents’ house in its plastic wrap because the campus store wasn’t buying that book back. What a waste. If I were going to college now, there’s no way I’d buy textbooks. I’d rent them. That’s exactly what Chegg offers. They’re a Santa Clara, CA based company that is saving students a ton of money. When you buy books and then sell them back, you might as well be renting them, so why not actually rent them? According to Chegg, the average college student spends $1,000 a year on textbooks–using Chegg will save them half of that.
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Despite the fact that most of us probably don’t even think about it on a daily basis, we are a country at war. Formally, the War in Afghanistan is the only current war that the United States is fighting since hostilities in Iraq officially ended on August 31, 2010; however, the reality is that we still are actively engaged in Iraq and Syria now too. Military policy continues to be an extremely important part of what our government does, and it’s essential that our leaders are well prepared to make important decisions regarding these conflicts. The Institute for the Study of War is a Washington, DC based non-profit organization that was founded in 2007 to do just that. The organization “produces strictly non-partisan, non-ideological, fact- based research” and aims “to promote an informed understanding of war and military affairs through comprehensive, independent, and accessible open-source research and analysis.”
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Washington DC
Sometimes you have to feel bad for ridiculously rich people. They’re investing millions of dollars with hedge funds, and they don’t have access to the kind of tools that I have access to in my Scottrade account. Ok, you don’t have to feel bad for them, but you have to agree that it’s weird that individuals who have the most invested have the least transparency into what they’ve invested in and how its doing on a day to day basis. AlphaMetrix is a Chicago, IL based company that aims to solve this problem by “connecting highly qualified investors with fund managers.” They do this through a software platform that enables investors to look at detailed information on a hedge fund’s holdings. This allows investors to make more informed decisions, and it allows hedge fund managers to better communicate what they’re doing with the money that they manage to investors.
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Ohio,
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I’m a complete Apple fanboy. I have been since since I first touched an Apple IIe in 1990. Today is the keynote of Apple’s World Wide Developers Conference, so I’m all sorts of excited. I’ve come to accept that they almost certainly won’t be announcing the iPhone 5 today, but I’m still pumped to hear about all of the software stuff that they’ve been working on. This means that I’ve been anxiously (and irrationally) reading all of the major online tech sites so that I can uselessly speculate about what kind of cool things my phone will be able to do after the next software update. A lot of interesting businesses have been built in the tech news space, which is why we’ve already profiled companies like Engadget, Gawker (Gizmodo), TechCrunch, and gdgt. Today we’re going to look at GigaOm, a San Francisco, CA based company that does the whole tech news thing, but also has a research arm that is growing extremely quickly.
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web development,
writing
Yesterday we talked about social media marketing. Today we’re going to dive into local business marketing. I’m far more excited by the latter–maybe it’s because there’s something that I love about small businesses or maybe it’s because the payoff from local marketing seems like it can come much more quickly. We’ve seen a variety of companies including Groupon, SinglePlatform, and BrandMuscle that have developed products and services to help local businesses market themselves, and today we’re going to look at a company that has taken a slightly different approach to local marketing. Balihoo is based in Boise, ID, and they are “the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs.” In other words they help big companies with lots of locations tailor their marketing efforts to specific locales.
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software development,
web development
Who would have thought that video advertising would be the new thing? It’s only been around for more than 50 years. But as consumption of video moves from watching what is broadcasted over air/cable/satellite to watching what you want when you want to over the Internet, advertising has to change with it. People will click away from a website in an instant if they’re annoyed by the ads, while tv viewers are much slower to change the channel (even if it’s one of those commercials where the volume is twice as high). Yet, there’s so much more potential online–you can actually get someone to take an action by clicking on the ad. Television doesn’t offer that. YuMe is a Redwood City, CA based company that was founded in 2004 to encourage the growth of online video content by making it easy to monetize. The founders recognized “that the nascent broadband video sector was going to need a strong ad model and technology platform to generate revenue,” so they built it.
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Texas,
video
If you watch the news, it’s easy to believe that we’re all constantly at great risk of dying in some sort of disaster. Yes, there are a lot of threats out there, but most of us shouldn’t waste a lot of time worrying about them. There are, however, some people whose job it is to worry about and prepare for the worst. Public Safety Risk Management is a seemingly impossible task, but someone has to do it. Our local, state, and federal governments need to be prepared to deal with all kinds of things–some you could never even dream of if you spent your whole life trying. Digital Sandbox is a McLean, VA based company that helps these professionals by providing “them with the tools they need to mitigate the catastrophic and disruptive threats that can impact them.” Most of these tools are in the form of software, and they are based on strategies and “analytical frameworks essential to effective management, analysis, and assessment of terrorism, natural hazard, and technological accident risk.”
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Virginia
I guess today’s post is going to be a case study on how social media can influence the decisions people make. Yesterday I was browsing Facebook and saw an ad for “The Ultimate Social Media Internship.” I’m not sure how that ad got targeted to me (since I’m not a current college student), but it did, and I clicked on it (who knew that people actually click on Facebook ads?). Anyway, I ended up here. I was intrigued by the fact that a social media agency successfully used social media to get my attention, so I decided to take a closer look at Banyan Branch. They’re based in Seattle, WA, and they are “pioneering the way brands, companies, and movements can harness the power of social media for their benefit.” It worked on me, so I guess they have to be good, right?
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advertising,
agency,
analyst,
communications,
interactive media,
Internships,
marketing,
online marketing,
public relations,
social media,
Washington
