Internships in Market Research

Looking for more internships in Market Research? Check out the most recent internship postings in Market Research.

Below you'll find all of the companies that we've covered that may offer internships in Market Research. You can also look at entry level jobs in Market Research.

ListenLogic

by on August 15, 2014

ListenLogic Logo

We live in a world of data. Everything from the prices on financial markets to our weights can be measured and tracked very easily. Even an average person can use easily accessible online tools to fake being a “data scientist.” But what about data that isn’t obviously data? I’m talking about stuff that isn’t neatly sorted into rows and columns–the kind of stuff that you’d have to painstakingly tabulate by hand. We now have technology that can do the hard work for us, and one of the companies behind such technology is ListenLogic. They are a Conshohocken, PA based company that extracts “insights from unstructured big data to drive business outcomes.” Their “big data” technology allows clients to act on information that they never before could have acted on.

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Pure Branding

by on December 2, 2013

Pure Branding Logo

I ate a lot on Thanksgiving, and I kept it up through the weekend. I used to be able to do that without feeling any ill effects, but those days are over. I guess it’s time to get back to a healthier lifestyle. Maybe I need to head to the store and buy some natural products. Though I’ll probably just do my typical meat cleanse instead, if I went the natural route, I’d probably be buying from clients of Pure Branding. They are a Northampton, MA based consultancy that “builds leading brands for values-based companies in the natural products industry.” They’re selective about the clients that they take, as they want to ensure that they’re working world changers.

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newBrandAnalytics

by on November 13, 2013

newBrandAnalytics Logo

Have you ever caught someone talking about you behind your back? Whether they’re saying something nice or something mean, it can be pretty awkward. Still, it’s nice to know where you stand with people. For brands it’s a bit different. The awkwardness isn’t as much of a worry, and the information gained from hearing what people have to say can have tremendous business value. The problem is that overhearing a conversation isn’t a reasonable way to compile actionable information. That’s why newBrandAnalytics has developed “a social media monitoring and online reputation management tool that transforms online reviews into operational social intelligence.” The company is based in Washington, DC, and it helps companies pinpoint ways that they “can excel in customer experience management.”

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Kelton

by on November 1, 2013

Kelton Logo

In the world of advertising and marketing, creative seems to get all of the credit. We idolize the people who came up with the idea for a memorable campaign, but we don’t think of all the work that led to that idea. Whether you’re developing products, communications, strategy, or anything else that relates to your customers, you have to start with research. That’s where Kelton comes in. They are a New York, NY and Los Angeles, CA based consulting firm that is “passionate about listening to your customers and translating their stories into innovative solutions.” They start with research, then build a strategy, and use that to create design.

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The Culinary Edge

by on July 22, 2013

The Culinary Edge Logo

I’ve suffered through many meals where I’ve convinced myself that I could run the restaurant better than the current management–even if I was blindfolded and had my arms tied behind my back. There are probably a few cases where that’s true, but for the most part regular people with no industry experience have no business running restaurants (just watch Kitchen Nightmares if you’re not convinced). The truth is that running a profitable restaurant is a huge accomplishment. The Culinary Edge is a San Francisco, CA based consulting firm that specializes in helping restaurants and other food-related businesses strengthen their brands, extend their reach, and increase their profitability. While it would be nice if they did work for small mom and pop type restaurants, the reality is that this kind of consulting is geared towards much bigger clients.

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Delivery.com

by on May 6, 2013

Delivery.com

When I was growing up, if we wanted food delivered, it pretty much had to be pizza. For a couple of years, there was a service called “Bring Me My Dinner” where a guy in a tuxedo would bring you a meal from a higher end restaurant, but it didn’t last very long. Then I went to college and the delivery options got more diverse (I could even get cookies delivered after midnight!). Now I live in a big city, and I can get nearly any type of food delivered to my door. But there’s more to delivery that just food. What if I want flowers, groceries, or something from the hardware store? Delivery.com is a New York, NY based company that has been “connecting people like you with merchants in their neighborhoods” since 2004.

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American Student Assistance Logo

We live in a strange time. The stats tell us that investing in higher education is one of the best investments that an individual can make, yet so many young people are saddled by student loans and under or unemployment. Something is going to have to change, and I’m not sure what it will be. American Student Assistance is an organization that will likely play a role in the change. They’re a Boston, MA based “private nonprofit whose public purpose mission is to empower students and alumni to successfully manage and repay their college loan debt.” ASA was founded in 1956 as the Massachusetts Higher Education Assistance Corporation and has served as a loan guarantor for much of its history. That ended in 2008 with a change in Federal law, but it hasn’t stopped American Student Assistance from offering SALT, its “innovative financial literacy and default prevention program.”

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Shopatron

by on January 28, 2013

Shopatron Logo

I’m really into fly fishing. So beyond going fishing as often as I can, I like to keep up with what’s going on in the industry. One of the latest trends is that a lot of the manufacturers are starting to sell direct to consumer over the Internet. The independent retailers who have helped these brands grow are not happy. Their toes are getting stepped on big time. This phenomenon isn’t exclusive to the fly fishing industry–it’s happening all over the place. So how does a branded manufacturer grow its business through e-commerce without losing the trust of its retailers? Shopatron is the answer. They’re a San Luis Obispo, CA based company that offers a “retail-integrated eCommerce solution for branded manufacturers, distributors and multi-channel retailers.” What does that mean? The manufacturer still sells their products online, but fulfillment is done by the retailers who can ship the product or offer it for in-store pickup.

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Affinnova

by on November 27, 2012

Affinnova Logo

One of the hardest parts about starting a business is finding product-market fit (in other words developing a product or service that customers will pay for). It’s usually a big mistake to invest in a product without having validated the market. This is true whether you’re a first time entrepreneur or one of the biggest companies in the world. Affinnova typically works with the latter. They’re a Waltham, MA based “high-growth software and services company that enables innovative organizations to drive better ideas to market faster.” Affinnova has developed a technology platform that helps their clients do everything from generate new concepts to testing them with potential customers. This isn’t your typical market research company–Affinnova’s solutions are based on an algorithm that “mimics evolutionary principles to create a survival-of-the-fittest vetting process.”

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Qualvu

by on November 5, 2012

Qualvu Logo

A lot of people bounce their business or product ideas off of me. It’s fun, but it can also be frustrating because most people can’t see the obvious holes in their thinking. The one thing that I push everybody to do is to validate their ideas. That means talking to customers and getting them to either tell you what they think or, preferably, to actually commit to buying your product. Validation isn’t an easy process whether you’re an aspiring entrepreneur or a billion dollar brand. Finding potential customers and getting them to give honest feedback is almost never easy. Qualvu is a Lakewood, CO based company that solves this problem (I found out about them from a reader who landed a job with them). They connect “you with your truth, anywhere, at any time, through the power of web and mobile video.” In other words, they’ve developed an online platform that makes the focus group way more flexible, powerful, and affordable.

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GTM Sportswear

by on August 7, 2012

GTM Sportswear Logo

There’s no time that sports apparel gets more attention than during the Olympics. There are the crazy “barracuda skin” racing suits for the swimmers, the bejeweled leotards for the gymnasts, and the ever controversial bikinis (or pants and long sleeved shirts if it’s under 60 degrees) for the women’s beach volleyball players. One might think that every uniform is chosen to maximize physical performance, but there’s research to show that what you wear/how you look affects your mental performance (See: Red is a winning color – GO BIG RED!). While they might not be outfitting our Olympians, GTM Sportswear is a Manhattan, KS based company that helps athletes perform better by looking better. They specialize “in providing custom-embellished uniforms, warm-ups, and practice apparel for college, school, and club sports teams nationwide.”

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eMarketer

by on July 12, 2012

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One of my favorite parts of running this business is the online marketing. There’s something really exciting about coming up with new and better ways to reach more people. I came in knowing nothing about the topic, and I learned it all on the fly–there are essentially no barriers to entry for a college student who wants to get into the field (which is what I basically was 5 years ago). If you want to get into the field, start reading and then start doing (e-mail me at willy@onedayonejob.com if you want more direction on that). While I’m not sure it’s the resource I’d recommend to get started with, eMarketer is a fantastic place to start digging deep into the field. They’re a New York, NY based company that “publishes data, analysis and insights on digital marketing, media and commerce.” They’ve been doing it for more than 10 years, and in that time a lot of big names (Google, MTV, and GM to name a few) have come to trust them as a key resource for the most up to date information.

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General Growth Properties Logo

My dad always tells people that he loves shopping malls because they are full of people who aren’t doing the things that he wants to do (namely fishing). My views aren’t quite so negative, but when I do visit a mall, my goal is to be in and out as quickly as possible. Luckily for General Growth Properties there are millions of people for whom malls are a destination. GGP is a Chicago, IL based real estate trust that owns and operates shopping centers across the U.S. Some of their most notable properties include: Ala Moana Center (Honolulu), Tysons Galleria (D.C.), Glendale Galleria (Los Angeles), and Water Tower Place (Chicago). That’s just the tip of the iceberg though–General Growth Properties owns more than 135 mall properties that combine for more than 140 million square feet of space.

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Technomic

by on June 5, 2012

Technomic Logo

Yesterday we talked about filling your head with all kinds of useless pop culture. I don’t recommend it, but I guess you can make a career out of it if you really want to. Why not spend your time on more useful trivia like food industry facts and insights? That’s what the people at Technomic do. It’s a Chicago, IL based consulting company that has been serving the food industry since 1966. They offer “proprietary research, trend analysis, forecasts, common-interest studies and state-of-the-industry reports” to clients in every part of the food industry. Their clients range from supermarkets to chain restaurants to financial institutions that serve the industry. If it has anything at all to do with food, there’s a good chance that Technomic is on top of it.

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Consumer Electronics Association Logo

In case you haven’t noticed, we always feature non-profits on weekend. The vast majority of the non-profits that we profile are 501(c)(3)–organizations defined as “Religious, Educational, Charitable, Scientific, Literary, Testing for Public Safety, to Foster National or International Amateur Sports Competition, or Prevention of Cruelty to Children or Animals.” But there are actually 28 types of 501(c) tax-exempt non-profit organizations. Today we’re going to look at the Consumer Electronics Association, which is 501(c)(6) “business league” based in Arlington, VA. They have a simple mission of working with their 2,000+ industry members to “grow the consumer electronics industry.”

Do You Consume Electronics?

You’ve probably heard of the Consumer Electronics Show (if not, it’s a massive electronics show), it’s put on by the CEA. It’s a way for all of their members (pretty much every major brand in the industry) to show off the latest and greatest. The show is probably the most public thing that the CEA does, but they also have a number of other initiatives. These include Market Research, Networking Events, Policy Advocacy, Technical Training, Technology Standards, and Member to Member Promotion. It’s interesting to see many of the CEA’s members fighting tooth and nail against each other in the marketplace, and then seeing them work together for the betterment of the industry. There’s obviously a careful balance. If you love consumer electronics and want to work for the CEA, check out their Internships page. Right now they’re looking for paid interns in:

These look like really amazing internship opportunities, so check them out.

Links to Help You Begin Your Research

What’s your favorite consumer electronic?

comScore

by on February 17, 2012

comScore Logo

Because I’m a tech savvy kind of guy, I often get asked a lot of computer and Internet related questions. One of the most common questions that I get is: “How do I see how much traffic a website gets?” This is useful information whether you want to check to see if a startup is really as popular as they claim or if you want to size a market, but it’s not easy information to come by. The best answer is get the login and password to the site’s Google Analytics account. Considering that’s difficult and likely illegal, your next best bet is to you use some of the competitive research tools that are available. The free ones include Alexa, Compete, Quantcast, and Google Trends for Websites. Unfortunately, none of these are particularly reliable or accurate, and they’re especially bad for sites that get less than hundreds of thousands of visitors a month. The gold standard for this kind of information is offered comScore, but it comes with a hefty subscription fee. The Reston, VA calls itself “a global leader in measuring the digital world and the preferred source of digital marketing intelligence,” so paying those fees will get you a lot more than just traffic estimates for websites.

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Crowdtap

by on October 20, 2011

Crowdtap Logo

In the good old days companies would print a 1-800 number on their products soliciting “Questions, Comments, and Concerns.” My guess is that they got a lot of calls from 8-year-olds and 80-year-olds, and not many from people in between. This was ok for a long time, but brands are slowly coming around to the idea that interacting with their customers is probably a good thing. Social media platforms like Twitter and Facebook are helping, but most brands still use them to push information instead of engaging with consumers. Crowdtap is a New York, NY based company that has developed its own network that “allows marketers to easily collaborate with and mobilize their targeted brand crowd of influential consumers for real-time research, collaboration or powerful word-of-mouth marketing.”

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SurveyGizmo

by on September 1, 2011

SurveyGizmo Logo

It’s been a while since I did a survey of One Day, One Job readers. There’s really no excuse for that considering how useful survey data can be and how easy it is to run a survey online. (So watch out for a survey sometime in the next month or two.) When I see online surveys, they’re usually run on SurveyMonkey or Google Docs, but I’ve also seen a few surveys driven by SurveyGizmo. They’re based in Boulder, CO, and they offer “a web-based software company giving researchers, and small and enterprise companies powerful tools to create online surveys, questionnaires and forms – allowing capture and analysis of virtually any type of data essential for business.” It’s working for them. SurveyGizmo came in at #144 on the Inc. 5000 with 1,940% three-year growth to $3.3 million in revenue.

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33Across

by on May 3, 2011

33Across Logo

One of my favorite daily activities during college was doing the crossword puzzle in The Cornell Daily Sun. It was a nice diversion during lunch (or an especially boring class). One of the best things that you can do while working on a crossword puzzle is to get one of the large horizontal words in the middle of the puzzle. These words are often 32 or 33 across, which is where 33Across got their name. They’re a company that “uses social graph data to dramatically improve online marketing” and “unlock the puzzle of social connections.” In other words, they have built a platform that targets advertising to people whose online connections already use the products or services that are being advertised. 33Across is based in New York, NY, and they have another major office in Sunnyvale, CA. Social advertising really is a lot like 33 across on a crossword puzzle–it’s really tough to solve, but when you do it opens a world of opportunities.

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American Greetings

by on March 15, 2011

American Greetings Logo

I can’t remember the last time that I bought a greeting card, but I can remember the last time that I was part of the purchasing process. A good friend of mine was getting married, and he needed a card for his soon to be wife. Because of the dearth of cards for brides from their grooms, I made it my job to suggest alternatives. Trying to convince a stressed out groom to give his new wife a condolences card probably isn’t the nicest thing to do, but it’s certainly entertaining. Yes, greeting cards can be funny, but there’s more to them than that. That’s why American Greetings calls themselves the “leading manufacturer of innovative social expression products that assist consumers in enhancing their relationships.” The Cleveland, OH based company is the largest publicly-traded greeting card company in the world, and their brands include American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings, and Papyrus along with a number of other paper products and online brands.

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E-Poll Market Research

by on December 13, 2010

E-Poll Market Research Logo

You’d be amazed if you knew how much research went into every little thing that you buy, consume, watch, and wear. Many companies can predict exactly how you will respond to a given marketing message (and I’m not talking about Hunch), and if they can’t, they’ll find a way to find out. Market research has been around for a long time, but the Internet has really changed the way its done.
Now you can reach nearly any person or any group of people with a survey nearly instantly—and at an extremely low cost. The problem is that online surveys and polls can be plagued by low quality results (think about how tv news Internet polls get hijacked by online groups). We’ve seen some big social networks like LinkedIn and Facebook start moving into online market research, but there are some companies that have been doing it a lot longer. E-Poll Market Research is a perfect example. They’re a Los Angeles, CA based market research firm that has been around since 1997, and they’re experts at helping clients meet “extremely tight deadlines” and overcome “research challenges that demand non-traditional approaches.”

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MCG

by on October 20, 2010

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MCG Logo

For the past couple of months we’ve been including more numbers than usual in our daily posts—things like three-year growth rates and annual revenues. Since we’ve been looking mostly at companies on the Inc. 500, we figure that it’s useful information. If simple numbers like those intimidate you, then today’s company is definitely not for you. However, if your response to our daily posts is to seek out more numbers and dig into annual reports and other similar documents, then you’re in luck. MCG is a Providence, RI based company that does mathematical, statistical, and strategic consulting. Their motto is “Nothing is too complex.” The first person listed on their Management Team page is their Chief Analytics Officer, so that should tell you a lot about MCG’s focus. And I almost forgot—MCG has grown at an 834.4% rate over the past three years to $2.2 million in revenue (they were only founded in 2006).

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